tag:blogger.com,1999:blog-42825719326790704192023-11-15T07:47:09.832-08:00Good writing paperWebsite That Writes Papers For YouPricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.comBlogger30125tag:blogger.com,1999:blog-4282571932679070419.post-88413707767449683832020-08-24T11:53:00.001-07:002020-08-24T11:53:07.039-07:00Loyalty Program of the Apple Inc Essay Example | Topics and Well Written Essays - 2500 wordsDedication Program of the Apple Inc - Essay Example The organization that is the subject of this exploration is Apple Inc., an American-based organization working in different nations, headquartered in the state if California. The organization has practical experience in the planning, creating and offer of hardware including programming, PCs, and PDAs. Likewise, the organization offers different administrations and items including Smartphones, tablets, internet browsers to give some examples. As of the year 2014, Apple extended to lasting employment opportunities to more than 72,000 individuals, and its benefit for same year remained at an incredible $182 billion. A portion of the contenders Apple faces incorporate Samsung, Nokia, and Microsoft among others, every one of whom offer either part of the comparative administrations or equivalent to Apple. With regards to the companyââ¬â¢s unwaveringness program, Apple Inc. has been noted to have a severe one where a larger part of the clients scarcely fit the bill for it. As indicated by Meyer-Waarden, Appleââ¬â¢s clients are relied upon to go through a lot of cash for them to fit the bill for the companyââ¬â¢s dependability program. Tragically, huge numbers of them don't hit the objective in this way stay with missing the treats the offers. Despite the fact that the organization has as of late declared an acclimation to its unwaveringness program prerequisites, it is still difficult for some purchasers to arrive at the objective. For example, Apple as of late reported that any school planning to have its study halls loaded up with the Mac PCs would to be sure appreciate a rebate. Such foundations will appreciate a rebate of 6% to 8% when the buys are produced using the organization. From the above discoveries, unmistakably Appleââ¬â¢s reliability program is needing, and requires improvement since there are different contenders who could profit by this shortcoming. While Apple has kept on offering still rivalry to different players in the business, its u nwaveringness program expects measures to ensure clients are held. Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-18130546326069242882020-08-22T01:16:00.001-07:002020-08-22T01:16:17.914-07:00Critical review of paper Literature Example | Topics and Well Written Essays - 1000 wordsIncredulous of paper - Literature audit Example In the investigation of Attitudes Towards Transferable Skills in Medical Undergraduates, there is a comprehension of how the mentalities and points of view of clinical understudies are manufactured. The idea applied with this examination was to characterize whether clinical college understudies accepted that transferable abilities were significant in getting their training and degree. The perspectives which were uncovered were required to be utilized as a test to instructors to choose whether there should have been a change with the educational program and learning styles that are offered in clinical schools just as how this keeps on influencing the aftereffects of understudies. The subjects of this investigation included first year understudies that were taken a crack at conventional style courses in graduate school. There was a division in sex too, explicitly to unravel any unmistakable contrasts between segment gatherings. The inquiries which were posed to included how significant the college understudies accepted transferable abilities were. This was trailed by inquiries concerning oneââ¬â¢s own capacity with transferable aptitudes just as the impacts of their first year courses in making more abilities to get ready for the clinical calling (Whittle, Eaton, 2001). The examination of the particular subjects prompted a similar mentality among practically all first year understudies. Each accepted that transferable aptitudes were significant in moving into the correct profession field and accomplishing the required objectives as average understudies. It was additionally noticed that the entirety of the members accepted that hierarchical abilities and self â⬠learning aptitudes were the most significant in building the right transferable abilities for the calling. The vast majority of the understudies had an elevated level of trust in their own aptitudes with male understudies having a fundamentally higher measure of certainty than ladies. It was likewise noticed that male understudies had more trust as far as self â⬠learning, specialized aptitudes and the capacity to deal with Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-20033417130448495522020-07-20T11:27:00.001-07:002020-07-20T11:27:03.041-07:00Transporting Troubled Teens Into a Treatment ProgramTransporting Troubled Teens Into a Treatment Program Theories Behavioral Psychology Print Transporting Troubled Teens Into a Treatment Program By Kathryn Rudlin, LCSW Updated on August 13, 2019 Mixmike/Getty Images More in Theories Behavioral Psychology Cognitive Psychology Developmental Psychology Personality Psychology Social Psychology Biological Psychology Psychosocial Psychology What are the options when there are concerns about transporting a resistant teen to a program that could help them? Perhaps youve found a treatment program to provide the help your troubled teen desperately needs, but your teen refuses to go and threatens to run away if you try to force them. Or perhaps you have fears your teen may try to physically harm themselves or someone else if you transport them to the program, especially if its far away. In these situations hiring teen transport or escort service provides a possible solution. What Is a Teen Transport Service? Emotions often run high in arranging for a teen to leave home to go into a treatment program. Teen transport services are designed to help by providing safe transportation and a therapeutic transition to programs such as wilderness therapy, residential treatment centers (RTC) or residential drug treatment. The staff who work for these services anticipate resistance from the teens they transport, so they are trained to look for signs of anxiety or attempts to run and have a plan for how to respond. In most cases two agents or interventionists pick your teen up, catching them by surprise if needed, and take them to the program. The goals are to ensure safety during the transport and to educate and support the teen emotionally to make the transition from home to being in a treatment program. What Happens When a Teen Is Transported? Escort services vary in their specific approaches and procedures, but most share a similar overall strategy that takes place during five primary steps: Initial contact. You as parents develop a plan with the staff of the transport service that takes into account where your teen is going, concerns about getting them there and any special medical or emotional needs.Initial team arrival. You meet the team at the front door or outside the house to provide information about your teens current status, give the team items needed for your teens trip and describe the layout of the home, including potential escape routes.Intervention. This is usually the most difficult time for both teens and parents. You go into your teens room, wake them up if needed, introduce the team by name and provide a simple explanation that they are here to make sure your teen gets to the program safely. You then leave the room to reduce the opportunities for your teen to be verbally abusive or attempt to manipulate you and let the team take over. The transport team will firmly establish they are in charge and escort your teen to the transport vehicle.Transportation . The team sets boundaries for your teen and explains what behavior is acceptable and what is not. The team may be driving to the program or taking your teen to the airport, where one or both of the team members will accompany your teen on the plane. At this point, your teen will need to be calm and cooperative enough to fly. If not, the rest of the trip will need to be continued in the transport vehicle.Transition to the treatment program. As soon as your teen is in the vehicle, the staff starts preparing them for the treatment program that they will soon be entering by trying to decrease their anxiety, answering questions, providing information about what to expect and encouraging your teen to be open to giving the program a chance. The team stays with your teen until they are physically transitioned into the treatment program Does the Transport Team Come in the Middle of the Night? Sometimes they do and this is the image most parents have of teen escort services, but it is not the only option. In some cases taking a teen by surprise and getting them moving while too groggy to resist makes sense, but a good company will strategize with you to develop an intervention that happens where and when it will be in the best interest of your teen. Are Physical Restraints Used to Transport Teens? These services have somewhat of a reputation for handling teens aggressively, but this appears to be the exception rather than the rule. Initially, these companies were set up to handle only potentially combative or difficult teens, but now these services have expanded to be more supportive of both teens and parents. This shift in philosophy has also changed how most companies facilitate the transition. Interventionists or agents are trained to treat teens with respect, to verbally de-escalate aggressive and resistant behavior and to keep your teen safe through verbal means, resorting to physical restraint only when absolutely necessary. Most agents do carry plastic restraints or handcuffs to use if needed. No legitimate company uses pepper spray or other aggressive methods for teens. When Is Using a Teen Transportation Service Appropriate? The decision to use transport services to get a teen into a treatment program has to be made carefully by a parent, based on knowing your teen and learning about the services available. There are no firm guidelines for when to use or not use this service, but in most cases, this type of intervention is best suited for teens who are mean, aggressive, defiant, manipulative, angry or hostile. Other candidates for being escorted are teens who are abusing substances, or have a history of illegal behavior or running away. For teens who are depressed, cutting or have an eating or mood disorder, parents are advised to be careful in making this choice and to only consider using a service that is focused on transporting teens in a positive manner, as it could do more harm than good in these cases. Hiring a therapeutic teen transport service is often a last resort but it doesnt need to be a negative experience and many times may be the only way to get a troubled teen the help they desperately need. This option is most often used for potentially volatile teens, but should also be considered for teens in need of extra support or when there is uncertainty about how a teen may react. Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-71172901173567866632020-05-21T22:48:00.001-07:002020-05-21T22:48:05.567-07:00A Consideration of the Way Shakespeare Presents and... A Consideration of the Way Shakespeare Presents and Develops the Theme of Blindness in King Lear Introduction ============ Throughout ââ¬ËKing Learââ¬â¢, Shakespeare uses the playââ¬â¢s characters to make judgements on society using blindness as a metaphor that runs through the play. He does this in a number of ways portraying characters that can be fooled by othersââ¬â¢ flattery, or are easily manipulated or deceived, or simply have a lack of wisdom. As well as the horrific physical blinding of Gloucester, blindness is used as a metaphor for charactersââ¬â¢ lack of insight, moral blindness, and a lack of perception into otherââ¬â¢s needs and interests. Shakespeare illustrates the importance of seeing yourselfâ⬠¦show more contentâ⬠¦Unlike Albany, Cornwall has great insight into other characters and uses this to his advantage by manipulating and deceiving others. Cornwall however is morally blind, and unable to see the wrong of his actions. The outcome of Cornwallââ¬â¢s blindness is his death, his own servant turns on him, just as he turned on his host and his king. Shakesp eare illustrates poetic justice, in the downfall of Cornwall. To counterbalance Cornwallââ¬â¢s corruption, Albany grows in moral strength and gains awareness of justice and virtue. Like Albany, Edgarââ¬â¢s character develops throughout the play, he must suffer as Tom O Bedlam to truly understand Edmondââ¬â¢s trickery and more importantly himself. He reverts into a state of oblivion, and denies himself personality, money, food, and his position in society. From this state of nothingness, he builds his character, and so is no longer blind to himself, therefore can more easily start to understand the intentions of those around him. Edgar builds his character to the extent that by the end of the play, Shakespeare illustrates to the audience that he has the most insight and rewards him with the title of King. Lear is blind and irresponsible as father and ruler, he is preoccupied with appearances, he wishes to retain the trappings of majesty without the ââ¬Ëcares and Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-48241054590274278792020-05-06T23:55:00.001-07:002020-05-06T23:55:21.021-07:00How Technology Is Being Integrated Into Daily Instruction ANALYSIS For my Foundations of Technology in Teaching and Learning course, I conducted two observations and implemented a lesson plan I created during the class. Both observations were to analyze how successful, technology was being integrated into daily instruction. The lesson plan I developed was designed to promote student collaboration using a Web 2.0 tool. On October 28, 2016 I observed Mrs. G. Green, at Mary McLeod Bethune Day Academy Public Charter School. I observed her 5th grade English Language Arts class. Teaching at a charter school, we are at an advantage as we have adopted the co-teacher model. This means in every classroom, there are two teachers, which makes it easier to rotate around the room to the different centers. The lesson I observed was on the text Esperanza Rising. For this lesson, students were asked to rotate three centers, the first center focused on completing the story map, the second focused on using prior knowledge to write narratives about the char acters and the last center focused on making comparisons about the author biography and actual biography. At the beginning of the lesson, Mrs. Green gave the students clear and concise instructions on the task for the English Language Arts period. While opening the lesson, Mrs. Green made sure she explained the task to students and reiterated the learning objectives to the students. At the beginning of the lesson while Mrs. Green was giving instruction, Ms. Brown the co-teacher was ensuringShow MoreRelatedEducational Technology in the 21st Century842 Words à |à 4 PagesLynette Baltierrez Educational Technology in the 21st Century The 21st century has developed into a time where technology is everywhere. Technological advances are being developed daily and are incorporated in peopleââ¬â¢s everyday lives whether it is during work, school or leisure activities. This is the reason why technology should be used to support student learning and achievement. According to Intel Corporation (2009), being proficient in technology and the network is an essential partRead MoreImportance of Technology in Education Essays1310 Words à |à 6 Pageslife involves technology. Everyday life is no longer simple. If one is not tech savvy, he or she may struggle to make his or her way through the day. 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When first introduced, televisions were given put in classrooms with the expectation that when turned on, teaching practices would be transformed and problems in instruction and student performanceRead MoreEssay about History of the Development of Computers1478 Words à |à 6 Pageshuman beings tends to invent and create new things so that they can compete with each other in their own field of work . Moreover, the people whom chooses their field which is relevant to computer appliances in their daily life also thinks the same and the develop the improvement of the computer from time to time until the computer technology reaches the development that we does not imagine before. When we think about the modern society the first thing ever hit up our mind is the technology of the Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-42060800440538969322020-05-06T08:48:00.001-07:002020-05-06T08:48:26.002-07:00Restructuring of Sales and Marketing Free Essays string(91) " lack of regular feedback about performance detracts from his or her quality of work life\." Restructuring of Sales and Marketing HRM/531 2010 MEMORANDUM To: CEO, Kathy Kudler From: Date:2010 SUBJECT: Restructuring of Sales and Marketing The purpose of this memorandum is to inform the CEO of Kudler Fine Foods, Kathy Kudler on the restructuring of the sales and marketing team in alignment with the new initiatives the company is striving for. The restructure will consist of five new positions to support the restructure of the sales and marketing departments. I will explain the job descriptions and qualifications of the five new positions. We will write a custom essay sample on Restructuring of Sales and Marketing or any similar topic only for you Order Now Secondly, I will explain the training program to enhance the skills and qualification of the new and current employees. Thirdly, I will explain methods for evaluating employees and team performance, including a progressive discipline process. Fourth, challenges for team performance will be evaluated using several factors. Fifth, a comprehensive incentive and benefits packages will be addressed. Strategies for managing employeesââ¬â¢ career will be offered by promotions and educational opportunities. Lastly, a fair and appropriate compensation plan will be addressed. Job Description and Qualifications The first-level management position leading the sales and marketing team will be a Program Manager. Max James, PM, will research, develop, and implement a new marketing program for Kudler Fine Foods. The position requires him to define problems, develop a research plan, collect relative information, develop findings, scheduling and then take marketing and sales action. The new sales team will have a Marketing/Sales Manager. The manager must be able to identify problems, develop course of actions, analyze the course of actions, make a decision based on the analyzed courses of actions, and implement the decision. He or she will be responsible for planning, organizing, directing, and controlling the personal selling functions. He or she is to manage the marketing resources of Kudler Fine Foods. He or she must maintain a reliable, competent, dependable, and customer oriented department through training, supervising, directing and delegation of responsibilities of four team members. The manager must provide recommendations and feedback to the Program Manager on a bi-weekly basis. A Marketing Analyst will also be needed to support the Marketing and Sales Manager. He or she will be responsible for planning and executing the marketing strategy for products, services or ideas to create and enhance sales for Kudler Fine Foods. He or she must demonstrate the ability to work effectively under pressure and within a collaborative team oriented environment using sound judgment in decision-making. A Marketing Analyst must possess a strong relationship management skill with external and internal customers; He or she must possess excellent communication skills both oral and written and have strong presentation skills with the ability to translate analytics to reports. A bachelorââ¬â¢s degree in marketing, mathematics, statistics, a related field or equivalent education required. Two or more years of analytics experience including applying statistical tools and techniques to analyze consumer and market research required. A Marketing Communication Coordinator is another position needed to support the Sales and Marketing Manager. He or she will manage phone book, radio, newspaper, and television advertisement for Kudler Fine Foods. This position requires bachelorââ¬â¢s degree with 2 years experience in Marketing Communications environment. A Marketing Communication Coordinator must be able to execute multiple, time-sensitive projects at once for Kudler Fine Foods. He or she must have extensive knowledge of layout, design, print, photography, and website best practices. He or she must have familiarity with budgets and understanding of the importance of budget management. He or she must be proficient with all Microsoft Office applications, including Word, Excel and PowerPoint. Exceptional communications skills are required. The position also requires maintaining inventory of advertisement products and ensuring adequate supply of brochures and other materials are available upon request. Lastly, the department will need an Implementation Specialist. The specialist will support Kudlerââ¬â¢s managers prioritize and launch new products by implementing new plans for upcoming/future years. The position requires excellent written and oral communication skills and presentation skills, including the ability to address a wide range of audiences. He or she must demonstrate success in product launches and history of initiative planning/organizing and implementation accomplishments. He or she must have strong problem solving skills. He or she must have a minimum of 2 years experience with new product implementations or experience in a product support role. The position requires a bachelorââ¬â¢s degree in business or marketing. Training Program The five new hired employees all will have some level of marketing and sales experience, but will need to go through training to become familiar with Kudler Fine Foods products, prices, current operation procedure, and organization structure. The training will outline current competitors based on current and previous market analysis. The training program will enhance sales and marketing knowledge in order to facilitate quantifiable achievement. The training will assist the new hired team in their duties and responsibilities as itââ¬â¢s relate to Kudler Fine Foods. The objective of the training to prepare train, support, and guide the new team professionally in accordance with Kudler Fine Foods policies and procedures. Method for Evaluating Employee and Team Performance After much consideration, the method of evaluating employee and team performance will consist of performance appraisals and feedback. Timely feedback is a crucial part of a successful performance appraisal system. The feedback from the performance management program can be used in setting performance goals. The employees will receive an initial appraisal to set the goals and objectives. The employees will receive a monthly, quarterly, semi-annual, and annual feedback to measure performance based on his or her responsibilities. The team will receive a performance appraisal each quarter. Employees that do not meet his or her responsibilities will be put on a stringent re-training discipline program. The employee will be affixed with a pre-determined employee who will mentor and assist the employee in the areas he or she is failing. The employee will be re-evaluated after 30 days on his or her performance. ââ¬Å"From an employeeââ¬â¢s perspective, lack of regular feedback about performance detracts from his or her quality of work life. You read "Restructuring of Sales and Marketing" in category "Marketing" Most people want to improve their performance on the job, to receive constructive suggestions regarding areas they need to work on, to be commended for things that they do well. The cost of failure to provide feedback may result in the loss of key professional employees, the continued poor performance standards, and a loss of commitment by all employees. In sum, the myth that employees know how they are doing without adequate feedback from management can be an expensive fantasyâ⬠(Casio, 2005). Challenges of Team Performance Evaluation One type of appraisal system to be used by Kudler Fine Foods is the individual appraisal system. The system is designed to set goals, objectives, measure, and provide feedback. The individual appraisal system is to reward, and recognize the performance of an employee. The other type of appraisal is a team appraisal system. The team appraisal system is designed to allow the team to be evaluated as a group or whole. It becomes difficult to measure the team performance based on job description that may not apply to each member of the team. When designing a team appraisal system, the evaluation must be based on a measurable standard established for the entire team. The appraisal system must also be developed in a manner that offers a specific standard of performance for the entire team that can be applied to each member of the team individually. The individual evaluation to achieve a team goal makes a team appraisal system unique in itself. The motivation and expectation is clearly defined as such; employees need to feel valued in their position; an employee will consider that he or she is treated fairly if he or she perceives the ratio of his or her input to his or her outcomes to be equivalent to those around them. Thus, all else being equal, it would be acceptable for a more senior colleague to receive higher compensation, since the value of his experience (an input) is higher. The way people base their experience with satisfaction for their job is to make comparisons with themselves to the people they work with (Wikipedia, 2010). Expectations by employees from management are an important part of a team success. The team needs to know what, when, where, and how the task or goal should be accomplished or completed. By knowing the expectations will motivate the team and the individual employees to work hard at accomplishing the task. Some key expectations that are set in place are attendance, quality of work, teamwork, priorities, and individual work performance required. The goal is to balance team equity. If team equity is balanced, it motivates the employees to compete and work harder to do quality work. If equity is not balanced, employees will not be motivated to do their best work. When employees fail to do their best work, the company suffers tremendously from this effect. If pay levels of team members are unknown to one another, then individual equity would have no impact on team performance because individuals would only assume what others make. If a team member feels he or she is not rewarded properly or acknowledge for his or her input and stress or disappointment could impact the performance of the team or group. In order for Kudler to prevent loafing in the team setting, individuals will be assessed on all levels, as a team and an individual, which will help to ensure individual contribution. According to (Cascio, 2005), the two steps to take in order to prevent ââ¬Å"free ridingâ⬠, are to conduct individual performance evaluations and to encourage individualsââ¬â¢ behavior and skills that contribute to team performance. For a team to succeed, team members should either have different roles and or possess different skills to support the team. Different skills must be required to achieve goals of the team, (Clark, 2010). Individual employees shall be held accountable for contributions to the team effort. Individual employees shall help other members of the team believe their effort is important to the team success. Lastly, individual employees shall make members of the team fell each of his or her job is of equal valuable and important. Incentives and Benefits Packages Kudler Fine Foods Compensation Plan is established to attract qualified employees, to retain employees, and to motivate employees to direct their efforts towards achieving the goals assigned by the company. The five new employees will be on salary plan. A pay band will be established for each position title. The salary will be based on education and experience. To maximize the effectiveness of the compensation plan, Kudler Fine food will provide employees with benefit packages that include: Retirement Savings Plan 401(k), health insurance, vision care, dental care, life insurance, one week paid vacation, paid holidays. ââ¬Å"While money is a powerful tool used to capture the minds and hearts of workers and maximize their productivity, donââ¬â¢t underestimate the impact of non-financial rewardsâ⬠(Casio, 2005). Strategies for Managing Employeesââ¬â¢ Career Development At Kudler Fine Foods employees are their greatest asset. The structure of the positions allows for career growth of all employees of the sales and marketing department. Managers must annually conduct an individual career development plan for its employees. The plan will identify tools necessary to help an employee develop knowledge and skills needed for his or her current position as well as future job opportunities. Managers will support requests for flexible work schedules for its employees. Each employee will receive a development plan during its initial job orientation/counseling and periodic reviews throughout the year. Feedback will be given semi-annual and one year performance appraisal. A Fair and Appropriate Compensation Plan Employees within the sales and marketing department are diverse in gender, culture, sex, ethnicity, age and much more. Diversity within the workplace affects directly the performance and results of the organization, thus, it is important to acknowledge peopleââ¬â¢s differences and recognize these differences as valuable assets to the company; it enhances good management practices by preventing discrimination and promoting acceptance inclusiveness. Thanks. References Cascio, W. , (2005). Managing Human Resources: Productivity, Quality of Work Life, Profits, (7th ed. ). New York: McGraw-Hill, Ch 9 Cascio, W. , (2005). Managing Human Resources: Productivity, Quality of Work Life, Profits, (7th ed. ). New York: McGraw-Hill, Ch 11 Clark, R. (2010). Research-Tested Team Motivation Strategies. Retrieved March 28, 2010, from http://www. cogtech. usc. edu/publications/clark_team_motivation. pdf Wikipedia, (2010). Motivation and Expectation. Retrieved March 27, 2010, from http://en. wikipedia. org/w/index. php? title=Special%3ASearch=motivation+and+expectat ion=Search How to cite Restructuring of Sales and Marketing, Essays Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-40507487257702177692020-04-26T16:24:00.001-07:002020-04-26T16:24:02.965-07:00Marigold HR Plan Essay ExampleMarigold HR Plan Essay Ans. 1 HR Planning and Recruitment Planning for Marigold HR planning (Management Study Guide 2012) HR planning which is also referred to as manpower planning includes putting the right number and right kind of people at the right place and time, doing the right things as suitable to achieve organizational goals. It must be done in systems approach and can be carried out by a set of procedures which are as follows: 1 . Analyzing the current manpower: 2. Making future manpower forecasts: 3. Developing employment programs 4. Design training programs We will use the above mentioned steps to arrive at a plan for Marigold. Analyzing the current manpower: Marigold has 75 senior management and 425 middle and Junior executives resulting in a sales team of 500 people. We would require 30 additional resources to achieve the target of 5% increase on revenue in both soap and detergent sector respectively. For this the following things are analyzed- Type of organization: Departments to be catered: Number and quantity of such departments: Employees in these work units Marigold is a FMCG company and the sales and distribution departments are the most important department on Marigold. Sales team is one of the biggest epartments as this is the team that generates revenue and the engine that drives Marigold as the top player in FMCG market. Since Marigold has a large sales force and arriving at a Job profile and Job specifications are very easy as the required resources that need to be hired fall in the same Job description. 2. Making future manpower forecasts: We already know we need 30 new resources 6 higher management and 24 middle or junior level executives. The rationale behind this is to achieve a growth of 5% in soap and detergent sectors. The forecast can be made through the following techniques ) Expert Forecasts: This includes informal decisions, formal expert surveys and Delphi technique. b) Trend Analysis: Manpower needs can be projected through extrapolation (projecting past trends), indexation (using base year as basis), and statistical analysis (central tendency measure). c) Work Load Analysis: It is dependent upon the nature of work load in a department, in a branch or in a division. d) Work Force Analysis: Whenever production and time period has to be analyzed, due allowances have to be made for getting net manpower requirements. ) Other etnoas: several Matnematlcal models, witn tne ala 0T computers are usea to forecast manpower needs, like budget and planning analysis, regression and new venture analysis. We used work load analysis, trend analysis and expert forecast to arrive at the required need of 30 resources. 3. Developing employment programs Once the current inventory is compared with future forecasts, the employment programs can be framed and developed accordingly, which will include recruitment, selection procedures and placement plans. 4. Design training programs These will be based upon extent of diversification, expansion plans, development rograms, etc. We will write a custom essay sample on Marigold HR Plan specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Marigold HR Plan specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Marigold HR Plan specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Training programs will depend upon the extent of improvement in technology and advancement to take place. It will also be done to improve upon the skills, capabilities, knowledge of the workers. Recruitment planning: Recruitment Planning is a planning for effective sourcing, screening, evaluating, selecting and monitoring for hiring the appropriate candidates for appropriate Jobs. According to Edwin B. Flippo, Recruitment is the process of searching the candidates for employment and stimulating them to apply for Jobs in the organization. The Process includes five stages:- Planning. ?Strategy Development. Searching Screening Evaluation and control. Requirement plan for sales executive: Plan of execution for recruitment: First week create a database for recruiting the candidates by internal source and external source. Second week filter the candidate by checking their resume and call the selected candidates for first round for interview, also the candidates role in the organization is made clear as what is expected out of them. In the third week the selected candidates from second week are called and required numbers of candidates are selected as per requirement. In the final week selected candidates are called for induction program where their goals are given. The candidates who are 95 % meeting the requirements we can keep them in buffer candidates list as for Manpower Plan. Requirement plan for sales Manager: The Requirement plan for manager would be different from the sales executive, as tnls post requlres tne experlence as well as tne Knowledge 0T company Tor adaptability of organizational culture. The Plan would be: 1. Internal Job Posting 2. Transfer 3. Internal Referrals 4. Performance screening 5. Interview and selection 6. Poaching Poaching tne well This would help in getting not only the manager level position but also the team that goes along with the manager. In order to achieve the sales target of 5 % more from the market shares it is not going be an easy Job. The recruitment process will play a major in deciding whether those fgures will be achievable. Ans. 2 Appropriate sources of recruiting candidates: There are two types of recruitment: Internal Recruitment. External recruitment. Sources of Recruiting Source: naukrihub. om (2012) Internal Recrultment: Internal recruitment is a recruitment which takes place within the concern or organization. Internal sources of recruitment are readily available to an organization. Internal Sources of Recruiting: Transfers: The employees are transferred from one department to another according to their efficiency and experience. Promotions: The employees are promoted from one department to another with more benefits and greater respons ibility based on their efficiency and experience. Upgrading and Demotion: Upgrading and demoting present employees to higher or lower levels bases on their performance. Deceased/Disabled employees: The Dependents and relatives of deceased employees and disabled employees are lso done by many companies for the betterment of the relative families. Advantages of internal recruitment: Gives existing employees greater opportunity to advance their careers in the business. May help to retain staff that might otherwise leave. Requires a short induction training period. Usually quicker and less expensive than recruiting from outside. Disadvantages of internal recruitment: Limits the number of potential applicants for a Job. External candidates might be better suited / qualified for the Job. Another vacancy will be created that has to be filled. Existing staff may feel they have the automatic right to be promoted, whether or not they are competent. External Recruitment: External sources of recruitment have to be solicited from outside the organization. External sources are external to a concern. But it involves lot of time and money. External Sources of Recruiting: Press advertisement: Advertisements of the vacancy in newspapers and Journals are a widely used source of recruitment. The main advantage of this method is that it has a wide reach. Educational institutes: Various management institutes are a good source of recruiting well qualified xecutives, and staffs etc. They provide facilities for campus interviews and placements. This source is known as Campus Recruitment. Placement agencies: Several private consultancy firms perform recruitment functions on behalf of client companies by charging a fee. These agencies are particularly suitable for recruitment of executives and specialists. It is also known as RPO (Recruitment Process Outsourcing). Employment exchange: ernment esta Dllsnes puDllc employment excnanges tnrougnout tne country. These exchanges provide Job information to Job seekers and help employers in identifying suitable candidates. Labor contractors: Manual workers can be recruited through contractors who maintain close contacts with the source of such workers. This source is used to recruit labor for construction jobs. Unsolicited applicants: Many Job seekers visit the office of well-known companies on their own. Such callers are considered nuisance to the daily work routine of the enterprise. But can help in creating the talent pool or the database of the probable candidates for the organization. Employee referrals/recommendations: Many organizations have structured system where the current employees of the rganization can refer their friends and relatives for some position in their Recruitment at factory gate: Unskilled workers may be recruited at the factory gate these may be employed whenever a permanent worker is absent. More efficient among these may be recruited to fill permanent vacancies. Advantages of external recruitment: Outside people bring in new ideas. Larger pool of workers from which to find the best candidate. People have a wider range of experience. Disadvantages of external recruitment: Longer process. More expensive process due to. Advertisements and interviews required. Selection process may not be effective enough to reveal the best candidate. Ans. 3 Initial Screening Matrix Screening Matrix is a tool which supplies a summary of candidates and qualifications that helps in determining who will proceed through the final assessment or interview process. The Screening Matrix is used to: 1 . Establish objective, Job-related criteria which will be consistently applied to all Applicants and which can be quantifiably measured. 2. Stipulate each qualification on the matrix. 3 Determine IT quallTlcatlons need to oe welgntea Initial Screening: Initial screening is a process to check the candidate(s) by cross references and past data in order to make sure that the person is of sound mind and attitude and does not have a criminal record. Depending on the past, we have to check their academic qualifications also. It should normally be done under a week. Each applicant should be acknowledged immediately. Within one week applicants should receive notification of the receipt of their application or inquiry. Using the developed screening matrix evaluate the applicants applying the established criteria and moving only the qualified applicants to the next level. Rank the candidates and select top applicants for interviews. Critically review the selected group to ensure that qualified pools of candidates will be interviewed. Applicants that are unsuccessful should be notified at this time. And lastly, forward the files of the selected top candidates to be interviewed along with the Interview Questions to be asked to Human Resource Department for compliance review and approval. The screening can be divided into various ratings ranging from A to E with A being the best and E the poorest. Initial Screening Matrix for Junior Middle Level Sales Management: Candidate ame: Candidate no. E-mail id: Interview date: Fields Ratings Remarks c Communication Skill Convincing Skill Knowledge Related Experience Attitude Overall personality Target orientation QuallTlcatlon Parameters: A = Excellent, B = Good, C = Average, D = Satisfactory, E Signature of candidate Signature of Interviewer = Poor Initial Screening Matrix for Senior Level sales Management: Can didate name: Leadership skills Stress handling capacity Managerlal skills Communication skills Convincing skills Selling skills Related experience References: Management Study Guide (2012), Manpower Planning'[online] ttp://www. anagementstudyguide. com/manpower-planning. htm[accessed 18/0112013] Edwin B. Flippo, Naukrihub. com (2012) Recruitment definition, Sources of Recruitment [online] http://www. recruitment. naukrihub. com/meaning-of- recruitment. html [accessed 18/0112013] Tutor2u (2012) Recruitment internal and external [online] http://www. tutor2u. net/business/people/ recruitment_internal_external. asp [accessed 18/0112013] Bibliography: Adhikari, D. R. (1999) Human Resource Management in Nepal: Policies and Practices (1st Edition), Austria: Leopold-Franzens University Agrawal, G. R. (2004) Dynamics of Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-68909470113608101582020-03-18T23:29:00.001-07:002020-03-18T23:29:02.792-07:00Flame Test EssaysFlame Test Essays Flame Test Paper Flame Test Paper Title: Flame Test Aim: To determine the cation in each of the unknown substance X, Y and Z by observing the flame colour of different metal compounds. Introduction: A distinctive feature of many s-block metals is their ability to produce flame colours. At temperature of a Bunsen flame, a compound will decompose to give gaseous atoms of its constituent elements. When an electron in the gaseous atom absorbs energy from the flame, it will move from an orbital with lower energy to an orbital with higher energy. When such an electron returns from an orbital of higher energy to an orbital of lower energy, a photon with energy equal to the difference in energy of the two orbitals will be emitted. An emission line results. Each element has a unique emission spectrum. A metal can be identified if it has a strong emission line in the visible region of the electromagnetic spectrum. Thus when a compound such as NaCl is vaporized in a flame, ion pairs are converted to gaseous atoms. Na(g) atoms are excited to high energies, and 589nm (yellow) light is emitted as the excited atoms revert to their ground state electronic configurations. : Therefore, the cation in the unknown substances can be identify. Chemicals: Concentrated Hydrochloric acid (about 10 cm3) The following solids (0. 1 g) for flame tests: Barium chloride Calcium chloride Copper (II) chloride Magnesium chloride Potassium chloride Sodium chloride Unknown solids containing a single cation and labelled X, Y and Z Apparatus: Bunsen burner Insulation mat Platinum wire (or Nichrome wire), Watch glass Safety precaution: As concentrated hydrochloric acid is corrosive, skin contact should be avoided. It is preferable to use polythene gloves and wear goggles while handling it. Copper (II) chloride and barium chloride are highly toxic by ingestion. Avoid contact with eyes and skin. When Busen burner is not being used, close the air hole so that you can see the yellow flame. Keep your clothing away from the flame. Procedure: 1. The platinum wire was dipped into concentrated hydrochloric acid and heated in a non-luminous flame until the flame is no longer coloured. 2. A spatula of sample (e. g. barium chloride) was put onto a clean watch glass. 3. The platinum wire is dipped into concentrated hydrochloric acid and then the crushed sample of salt to be tested. . The end of the platinum wire is heated strongly in a non-luminous flame again. 5. The colour of the flame at the wire is observed and recorded. 6. The platinum wire is cleaned thoroughly after testing each solid. The test is repeated with chloride of Ca2+, Cu2+, Mg2+, K+, Na+ and unknown solid X, Y and Z in turn. Results: Compound| Colour of the flame| Cation Presents| Barium chloride| Apple green| | C alcium chloride| Brick red| | Copper(II) chloride| Bluish green| | Magnesium chloride| White| | Potassium chloride| Lilac| | Sodium chloride| Golden yellow| | X| Lilac| K+| Y| Bluish green| Cu2+| Z| Golden yellow| Na+| Discussion: 1. Why do certain metal ions give flame colours in this way? The elements have their outer electrons loosely bound so that they can be easily excited to higher energy levels on heating. As these electrons return to their ground states, radiations are emitted. It happens that for many Group I and II metals, these emitted radiations fall into the visible range of the spectrum, so that they can be seen by eyes, i. e. , visible. 2. What is the function of concentrated hydrochloric acid? It is used to clean the platinum wire. The concentrated hydrochloric acid converts ant contaminated salts to their corresponding chlorides, which are usually more volatile to be vaporized off. It gives better observations as the boiling point of metal chloride is lower and less heat is needed to vaporize it. Besides, the sample of powdered compound whose flame colour is to determined is easier to stuck on the platinum wire. 3. Substance A gives a golden yellow flame in flame test. When an acidified solution of A is treated with silver nitrate solution, a yellow precipitate is formed. The precipitate is insoluble in excess ammonia solution. Name A. Substance A is sodium iodide. Limitation The range of detected elements is small, and the test relies on the subjective experience of the experimenter rather than any objective measurements. The test has difficulty detecting small concentrations of some elements, while too strong a result may be produced for certain others, which tends to drown out weaker signals. Moreover, the test cannot differentiate between all elements. Several metals produce the same flame color while some compounds do not change the color of the flame at all. Source of error The source of error of the experiment include the subjective judgment of the colour by the human eye. Besides, the traces of Impurities from the last substance tested and the position of the wire put in the flame also affect the accuracy of the experiment. Improvement The wire should be moved first through the cooler part of the non-luminous Bunsen flame by approaching from underneath, so that even very volatile substances could colour the flame long enough to be observable. The platinum wire should be cleaned thoroughly before testing for a new compound as impurities or contaminants affect the test results. Conclusion: The cation in the unknown substance X, Y and Z is K+, Cu2+ and Na+ respectively. Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-9369646417788669982020-03-02T15:15:00.001-08:002020-03-02T15:15:03.107-08:00The Cheapest and the Most Expensive Christmas Gifts Made By StudentsThe Cheapest and the Most Expensive Christmas Gifts Made By Students Though the date of Christmas is not moveable and no one keeps it in secret, people still donââ¬â¢t buy gifts preemptively, at least, not all of them. We have gathered ideas for Christmas gifts on different budgets in the hope that these ideas will inspire you. The Cheapest 10 Scores for Wittiness photo:reddit.com If you with your friends established Secret Santa budget that doesnââ¬â¢t fit your budget, hereââ¬â¢s a way how to go through this. However, you shouldnââ¬â¢t have much expectations about a Christmas gift youââ¬â¢ll get next year. 2 in 1 photo:reddit.com Looks like this guy is a future politician. He promises not to make worse and this works. This is a very cheap present but you can jeopardize your heritage. A Box Is a Present Itself, Didnââ¬â¢t You Know? photo:reddit.com Boxes, wrapping paper and ribbons cost waaaay too much. Itââ¬â¢s a good present because the person can use those boxes and paper for his or her gifts. Besides, you can make it for free if you have been collecting all the boxes and wrapping papers for years. The Alternative for a Box of Chocolate photo:reddit.com An adorable gift for a teacher even though the language should have been more appropriate. To make such a gift, youââ¬â¢ll need $20 for materials and a couple of sleepless nights. Experiments With Clothes What Animal Do You Associate You With? photo:reddit.com T-shirts that you can wear alternative ways are awesome. This is a nice present for your friend that by the was is not expensive. The World Should Know Your Friend Better photo:reddit.com Making fun of your friends is one of the ways to say how much you love them. I think the author of this present thought this way. Now, he should be prepared for the revenge that can come any time. You Are Limited Only By Your ImaginationAnd Drawing Skills photo:reddit.com Even Homer is shocked how nice this guy managed to paint shoes. However, this is not about the Simpsons. This about making not expensive gifts appear more valuable. How Far Can They Go? photo:reddit.com The only T-shirt with the picture of the man wearing it that doesnââ¬â¢t look pathetic. Exes Also Want Presents photo:reddit.com Before unrevealing, that was supposed to be a sweater for a boyfriend. And now itââ¬â¢s a present for an ex. The only condition to make this present is to hate someone enough to waste your time and effort. How Many Pokemons Have You Caught? photo:reddit.com If you worry that a fish wonââ¬â¢t survive at your friendââ¬â¢s place, you can place pokemons in a fish bowl instead. Steam Emergency photo:reddit.com This is the case when the package is better and more creative than the present itself. The Most Expensive What Is Your Favorite Movie? photo:reddit.com Donââ¬â¢t look for ââ¬Å"Whereââ¬â¢s ham? movie. Itââ¬â¢s fake. The author of this present made up fake covers for X-rated movies so that parents of his buddy wonââ¬â¢t find out. Making such present is time-consuming and can be expensive for student budget. This Calendar Can Make Your Day photo:reddit.com For such calendar, you might need some stuff. I doubt if each student has a banana costume. Also, this guy had to use PS to fulfill his ideas. The Only Shiba Inu That Can Make You Rich photo:reddit.com Dogecoins can cost a fortune in a couple of years. Think one more time before giving them as a present. Perhaps the Most Expensive Gift Here photo:reddit.com Who could get such an expensive gift? Of course, itââ¬â¢s mom. Such gift would cost you a fortune or $5000 but momââ¬â¢s hug is priceless, isnââ¬â¢t it? No, the Previous One Wasnââ¬â¢t the Most Expensive photo:reddit.com This is the present of the year, isnââ¬â¢t it? The way to get it is simple, the only thing you need to do is to create a time machine, go back to 2011 and buy it. I hope that some ideas will help you to create your own presents. If you need even more inspiration, check out more Christmas gifts ideas for college students. When selecting or making gifts, remember that more important is your emotions and words that you say, not the gift itdself. Good luck and have a nice holiday! Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-37600809994395661102020-02-15T06:41:00.001-08:002020-02-15T06:41:03.101-08:00Police in New Orleans Essay Example | Topics and Well Written Essays - 1250 wordsPolice in New Orleans - Essay Example In 2002 and 2003, the state reported highest number of homicide cases. The law enforcement agencies are criticized for their failure to protect and safeguard the lives and properties of the citizens. Poverty is considered to be the major reason behind the involvement of the police into corrupt practices, the official poverty rate of the state is 28%, more than 25% of the residents of New Orleans, which include large number of police officials, earn less than $20,000. The Katrina episode brought the inefficiency and incompetence of the police officials evident, in the Times Picayune edition it was reported that, "Neighbors in the area near Hickory and Short Streets Uptown said a body has been floating nearby in five feet of water since the unidentified man was shot five times on Monday. Neighbors said the shooting was reported, but police and other officials apparently have been unable to respond" (Nicole Gelinas, 2005). The New Orleans police was previously considered to competent force, in mid 1990s the former commissioner Richard Pennington struggled hard and was successful in reducing the crime rate. However, since Pennington's departure, the crime rates have risen significantly. The New Orleans police department is considered as corrupt, brutal and an incompetent institution and the Katrina episode turned the situation worst. The police have been involved in differe... The investigations concluded that more than 12 officers were involved in the alleged practices of their involvement in looting. More than 250 police officers i.e. 15 percent of the police force faced disciplinary motions against them for their unreported absence during and post Katrina disaster (Associated Press). The police department was reportedly accused of violence and brutality, and the senior police officials personally involved themselves for the clarity and investigation of the allegations. In one of the cases, an officer's wife lodged complain for being physical tortured by three police officers, who penetrated into her house without any warrant. The police authority launched the investigation instantly, and three officers were suspended with immediate notification. According to Police Supt. Warren Riley, 'We take our integrity very, very seriously'(Hampton, 2005). There were certain other accusations, in many of the crimes the police officials were caught red-handed. In one of the cases the police officials interrogated 12 officials for looting a market. The accused were traced through the installed security camera. The senior police officials were frank enough to confirm the allegations, and promised 'swift and decisive' actions against the accused, the senior officials reported th at, 'There is zero tolerance for misconduct or unprofessional attitude by any member of this department'. (Hampton, 2005) The police authorities did take considerable remedial measures to combat the allegations of corruptions. The police department revised their infrastructure, and the federal government provided the required resources for the up gradation of the services. The police department adopted Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-61815552231133361922020-02-02T05:41:00.001-08:002020-02-02T05:41:04.120-08:00Lifelong Learning Essay Example | Topics and Well Written Essays - 1000 wordsLifelong Learning - Essay Example It may be present at birth or have been caused by any kind of trauma or sickness. The consequences involve a lag between the affected personââ¬â¢s traits or abilities and the standard aptitudes. Some causes are nutrition problems, brain injury, and drug abuse. Regarding diagnosis, the symptoms commonly appear within infancy stage. Delays in the different developmental stages must first be referred to specialists such as pediatricians. One of the tests usually employed in diagnosing is Battelle Developmental Inventory (Hughes, 2012). Different skills like communication, motor, and adaptive are evaluated. The findings should also be confirmed by several experts. Early intervention is crucial in overcoming or lessening the severity of delays. Therapies are usually more helpful if utilized promptly. For instance, as much as 50% of children with ASD (Autism Spectrum Disorders) can be ready for inclusive education due to early intervention (Blessing, 2012). Common therapies are physical , occupational, and speech. Other kinds of therapies that may be useful are play, music, water, and many others. The main priorities for intervention are the main aspects in a personââ¬â¢s development such as physical, cognitive, communication skills, social and emotional, as well as self-help and independence skills. Plans of actions are established to cater to the milestones in the different areas like eating independently, completing puzzles, having basic vocabulary or sign language, identifying emotions, and walking up and down the stairs. The progress in the aforementioned dimension will significantly help the child adapt to the general challenges in the society. The government has educational programs conceptualized for learners with specific needs. ââ¬Å"Young children who qualify for special education are entitled to free, appropriate, public education (FAPE)â⬠(p.5). Moreover, a least restrictive environment (LRE) is provided to maximize learning. Hence, exceptiona l learners can study at home or in other community areas where they can comfortably study. Appropriate learning aids are also used in respect to their availability in the community. For instance, a tutor may visit the home and coordinate with other kinds of service providers. The progress will be then regularly reported to the family and other individuals involved. Furthermore, the Individualized Education Program or IEP and Individualized Family Service Plan or IFSP are used to fit the curriculum to the child. This way, children with unique ways of learning will have optimal support and opportunity to improve. Furthermore, there are services for the young exceptional learner. Early intervention services must be coordinated with the other staff providing assistance. One of the most common services is ââ¬Å"Head Startâ⬠. It benefits children from financially disadvantaged standings (Hardman, 2011). It was originally founded in 1965 as a summer school that intended to help child ren cope with their academics. The program expanded over the years. At present, head start offers scholarships to deserving children with special needs. There are also non-government organizations that are active in providing service. Most assistance is grounded on inclusion and self-empowerment. The goal of the groups is not just to give support but to also guide the children to help themselves. Day services otherwise known as day centers provide preparation life Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-51085477207076795162020-01-25T02:05:00.001-08:002020-01-25T02:05:02.907-08:00Essay --Anna Sampson Mr. Sharbatz Sophomore English B 3 March 2014 Friendship What is true friendship? ââ¬Å"It is putting someone else first. It is being strictly honest, loyal, and chaste in every action. Perhaps it is the word commitment that unlocks the real meaning of friendship.â⬠(Dalton). That is the essence of a true friend, someone that is always there for you. Though friendship is not easy, it can fall apart a lot easier. Good friendships can be affected from betrayal, distance, and differences in class. Betrayal some may say is ââ¬Å"the most devastating loss a person can experienceâ⬠(Frank). Especially when it comes from someone who is special like a friend and someone who trust is embedded within.The novel The Kite Runner written by Khaled Hosseini has numerous examples of friendship issues within it. In The Kite Runner Baba and Ali are friends, but once Baba betrays Ali by sleeping with his wife their friendship suffers greatly and never quite recovers (Hosseini 222). Betrayal is something that cannot easily be recovered from, something that changes two peopleââ¬â¢s relationship forever. Ano... Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-79699480329247768842020-01-16T22:27:00.001-08:002020-01-16T22:27:04.383-08:00Campaign to Make Awareness About Ocean PollutionCampaign to make awareness about ocean pollution Background The current environmental issue of ocean pollution in Dubai which is spreading rapidly due to lack of awareness. Gulf countries depend heavily on seawater desalination for drinking water. But experts warns that pollution of gulf water could soon make it impossible to treat seawater for human consumption. According to ram Prasad a oil and gas expert in Dubai claims that increasing urbanisation led to dumping of sewage, hazardous waste and toxic chemicals in to the sea (Janardhan, 2004) Target PublicOcean pollution is a sector which is not taken seriously. There is awarenessââ¬â¢ in the government but the regulations and rules must change to reduce the impact and make the public more aware about the situation. The primary target of the campaign is to make the main governmental authorities involved in water resource management to take an action about the current ocean pollution. Getting attention of main governmental authori ties such as : * The Ministry of Agriculture and Fisheries The Ministry of Electricity and Water * The General Water Resources Authority * The Federal Environmental Agency Objective The primary objective is to get the attention on governmental authorities to take the matter in to their hands by cooperating . for example oil spill is a serious issue how can they help to prevent it? What new laws could be built? Secondary objective is to make the general public aware of ocean pollution so that they wonââ¬â¢t contribute to it. MessageThe message of the campaign would be ââ¬Å"SAVE THE WATERSâ⬠which would influence the authorities and public to act upon it. Strategy/ channel and tactics Our stragedy of awareness is mainly based on media. Trough social networking sites to spread the message. Organising events to grab the public attention. News letters on leading newspapers such as gulf news sponsored by authorities. Timetable The time table would contain the days where campaign s will be held. Time and locations. Timetable Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-43936722651344277342020-01-08T18:50:00.001-08:002020-01-08T18:50:05.039-08:00The Autobiography Of Malcolm X - 1634 Words The Autobiography of Malcolm X was about one African Americans struggle during a time of extreme racism and discrimination to make a name for himself. Malcolm had many life experiences before tragically being shot and killed. He was a hustler in Harlem, a porter for a railroad, and was eventually a minister for the black Islam movement lead by Elijah Mahammad. Malcolm Little lived a very interesting life to become the man he will be remembered as. Right before Malcolm was born members of the KKK came to their little home in Omaha, Nebraska terrorizing his mother. But they were not just there to terrorize her because she was black it was because of who his father was. His father, Earl Little, would eventually be killed not by the clan but an equivalent group. Earl was killed because he was a preacher of Marcus Garveyââ¬â¢s movement of being disconnected from the white man and they thought he was causing a disturbance for the ââ¬Å"good black people. The sad part is that no ever was convicted or even brought in for questioning because they put his body on a street car track and the police just believed it was all an accident. It would have all could have been prevented if his parents had not been in a fight about eating pork. Malcolm also had lost his mother but not by death but by the government. After his fatherââ¬â¢s death his mother slowly started to lose her mind, all she had left in her life was her pride. It took a long time until she began taking government welfare. 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For starters, Malcolm X was not born with the infamous and famous X. His birth name was Malcolm Little and the innocent Malcolm Little was very belittled (pun intended) inRead MoreAutobiography Of Malcolm X1614 Words à |à 7 PagesKaykay Zhu October 19, 2017 The Autobiography of Malcolm X as told to Alex Haley is an account of Malcolm Xââ¬â¢s evolving perspective on racial justice. Malcolm X was a prominent figure in the Nation of Islam who advocated for black nationalism and separatism. The man who became one of Americaââ¬â¢s most powerful voices for African Americans was deeply affected by the terrors of racism, which shaped his view of social justice and the condemnation of the white man. The way Malcolm X narrates his experiences changesRead MoreThe Autobiography Of Malcolm X Essay1152 Words à |à 5 Pages1 2 THE AUTOBIOGRAPHY OF MALCOLM X Introduction Malcolm X?s autobiography written in collaboration with Alex Haley is an exciting story of personality transformation. During several years, Malcolm X told Haley his biography in several extensive interviews. Haley described and orchestrated the stories and Malcolm X edited and endorsed every part of the book. The story is narrated in the first person and it seems like Malcolm was writing this of hisRead MoreThe Autobiography Of Malcolm X1276 Words à |à 6 PagesThe Autobiography of Malcolm X as told to Alex Haley, and Coming of Age in Mississippi by Anne Moody sheds light on how principles of ambition, pride, and faith throughout their lives paved individual paths for revolutionary success. Troubling upbringings as seen in both of their lives eventually instilled a drive that ultimately revolutionized Americaââ¬â¢s perspective of racial equality. Their worldview grows to encompass humanity as one and is developed alongside their spiritual and cultural in quiryRead MoreThe Autobiography Of Malcolm X1701 Words à |à 7 Pagesread the autobiography of Malcolm X. Malcolm X was one of the most controversial Men in American history. Iââ¬â¢m familar with the name Malcolm X however, Iââ¬â¢m not familliar with the works and background of Malcolm X. This is why I choose to read the autobiography of Malcolm X written by himself and Alex Haley. Which gives the read an insight on his background, beliefs, and the American society then. I believe that many people including myself have misunderstood Malcolm X. I believe that Malcolm X is misunderstoodRead MoreThe Autobiography Of Malcolm X791 Words à |à 4 Pageslife. Malcolm X told his life story of how he overcame in his autobiography simply called The Autobiography of Malcolm X as told to Alex Haley. His life changed the world historically, socially, and especially politically by taking a stand against racism of all kinds which still exists in todayââ¬â¢s ââ¬Å"modernâ⬠standar ds. Using his personal life experience with racism towards African-Americans, Malcolm spreads the word on equality for all with a realistic tone that inspires trust in him. Malcolm X reachesRead MoreThe Autobiography of Malcolm X535 Words à |à 2 Pages The autobiography of Malcolm X is a book that was published in 1965. It is of result of collaboration between human rights activist Mr. Malcolm X and journalist Alex Haley. The book depicts more about Malcolm Xââ¬â¢s life, experiences and beliefs. The book again talks about spiritual conversion narrative that outlines Malcolm Xs philosophy of black pride, Black Nationalism. Malcolm was born in May 19th 1925 in Omaha to a family of Earl and Louise Little. The book also explains to us that he inheritatedRead MoreThe Autobiography Of Malcolm X1278 Words à |à 6 PagesMalcolm X, born Malcolm Little, is one of the greatest advocates for race in the nation. However, his opinion of the state of racial issues in our country, and what can be done to solve them. Trials throughout Malcolmââ¬â¢s life of personal opinions and events that have occurred have shaped his outlook on the issue. Alex Haleyââ¬â¢s autobiography novel, The Autobiography of Malcolm X, reveals Malcolmââ¬â¢s cha nging views on the solution of race in this country through the shaping stages of experiences in hisRead MoreThe Autobiography Of Malcolm X1505 Words à |à 7 PagesCritical Book Review Book review based on The Autobiography of Malcolm X Introduction: This biography of Malcolm X was a book, which had a purpose of enlightening people on how blacks were treated, it mainly focused on the life of Malcolm and how it affected his life and changed him. Malcolm X is born and raised in Omaha, Nebraska, America. A country where racism is so prevalent that his family frequently gets into a confrontation with the KKK and Black Legion society due to his father being Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-43468078361228584812019-12-31T15:16:00.001-08:002019-12-31T15:16:05.623-08:00J J Philippines -Case - 3170 Words S w 9A94A006 J J (PHILIPPINES), INC. ââ¬â JOHNSONS FACE POWDER (A)1 Professor John Kennedy prepared this case solely to provide material for class discussion. The author does not intend to illustrate either effective or ineffective handling of a managerial situation. The author may have disguised certain names and other identifying information to protect confidentiality. Ivey Management Services prohibits any form of reproduction, storage or transmittal without its written permission. Reproduction of this material is not covered under authorization by any reproduction rights organization. To order copies or request permission to reproduce materials, contact Ivey Publishing, Ivey Management Services, c/o Richard Ivey Schoolâ⬠¦show more contentâ⬠¦The company continued to expand at home and abroad in its traditional business until 1959, when it entered the pharmaceutical industry with the acquisition of a U.S. and a Swiss pharmaceutical firm. By 1989, the company sold products in over 150 countries, and had operations in over 50 of these countries. The broad product line was composed of three segments: consumer products, pharmaceuticals, and medical/professional products. Worldwide sales in 1989 were 9.75 billion dollars, with 50% of these sales made outside the U.S. Page 3 9A94A006 Table 2 ECONOMIC PERFORMANCE OF ASEAN COUNTRIES3 Country Indonesia Malaysia Philippines Singapore Thailand 1989 GDP Per Head (US$) 1989 GDP % Growth Rate 527 2,159 708 10,875 1,252 13.1 8.7 6.0 9.4 12.0 Est. 1990 GDP % Growth Rate 7.1 9.8 2.7 8.2 10.0 Source: BMI Database Fall 1989: US$1 = P28.0 = CAN$1.16 JOHNSON JOHNSON (PHILIPPINES), INC. Johnson Johnson (Philippines), Inc. was a consumer products firm which started business in 1956 as a manufacturer and distributor of baby products. The firm grew over the years through a combination of growth in existing product lines and the addition of new products. Johnson Johnson (Philippines) sales in 1989 were 1.03 billion pesos, the first time that the firm had broken the billion peso sales mark, making the firm the 90thShow MoreRelatedJ J Philippines -Case3179 Words à |à 13 PagesS w 9A94A006 J J (PHILIPPINES), INC. à ¢Ã¢â ¬Ã¢â¬ JOHNSONS FACE POWDER (A)1 Professor John Kennedy prepared this case solely to provide material for class discussion. The author does not intend to illustrate either effective or ineffective handling of a managerial situation. The author may have disguised certain names and other identifying information to protect confidentiality. Ivey Management Services prohibits any form of reproduction, storage or transmittal without its written permissionRead MoreThe United States And The Declaration Of The Philippine Islands1094 Words à |à 5 Pagescontrol of the Philippine Islands. A striking speech Albert J. Beveridge: In Support of an American Empire, strongly advocates the annexation of the Philippine islands to the USA with his most striking points about the senatorââ¬â¢s speech which are his three poorly thought out reasons justifying Americans to colonize the Philippines dealing with religion, profit, and race. Beveridgeââ¬â¢s ideas were constructed to be powerful. ââ¬Å"And so our government must be simple and strongâ⬠(Albert J. Beveridge). HeRead MoreThe United States949 Words à |à 4 Pagesthe 1900ââ¬â¢s, the United States has expanded their trading routes with oriental lands such as the Philippines. A striking speech, delivered by a first-term republican senator, Albert J. Beveridge, strongly advocates the annexation of the Philippine islands to the USA. The most striking points about the senatorââ¬â¢s speech are his three poorly thought out reasons justifying Americans to colonize the Philippines, which were religion, profit, and race. The reason was for the American imperialism, which wasRead MoreEssay on Unemployment and Migration in the Philippines1634 Words à |à 7 Pagesit has mostly been in a downward trend, the unemployment rate in the Philippines is still the highest compare to other nations in Southeast Asia and it has remained higher than regionââ¬â¢s average unemployment rate (Abella Alburo, 2002; Bauzon Lazo, 2014). In 2012 the unemployment rate of Malaysia was 3 percent; Singapore, 2.1 percent; and Thailand, 0.7 percent, all of which are significantly lower than that of the Philippines (Padilla, 2013). A recent Social Weather Station (SWS) survey revealedRead MoreHypoglycemic Activity of Gynura Procumbens in Alloxan-Induced 1023 Words à |à 5 Pagesof diabetes cases worldwide are type II. Diabetes is the main cause of blindness, amputation, and kidney failure and the WHO projects that it will be the 7th leading cause of death in 2030. In 2010, an estimated 3.4 million people died due to the consequences of high blood sugar (WHO, 2013). Diabetes was the ninth leading cause of death from 1999 to 2002 in the Philippines. As of 2005, diabetes affected one in every 25 Filipinos. In the Philippines, there were 3.4 million diabetes cases in 2010, representingRead MoreCrude Extracts in Tsaang- Gubat as Potential Therapeutic Agents for Treating Cancer1620 Words à |à 7 Pages I. Introduction 1.1 Background of the Study: Philippine Tea Tree or also known as ââ¬Å"Tsaang-Gubatâ⬠is a shrub that grows wild in the tropical climate of the Philippines. This species of medicinal plant is permitted by the Philippine Department of Health-Philippine Institute of Traditional Alternative Health Care (DOH-PITAHC) as one of the scientifically validated plants that flourishes in nature to be used as medicine which is more inexpensive and available than synthetic drugs (Principe Jose,Read MoreHealth and Poverty in FIlipinos1235 Words à |à 5 PagesHealth Organization) According to the World Health Organization (WHO), ââ¬Å"Poverty is the main cause of malnutrition because people are not able to eat the right kind of food they need.â⬠Poverty and malnutrition have always had a link especially in the Philippines. A recent report from the Social Weather Stations (SWS) revealed that 52% of Filipinos consider themselves to be poor and 41% of Filipino families consider themselves food poor. It was also reported that the Food Poverty Threshold (FTP) the surveyRead MoreSocial Media Personas vs Real-Life Behavior1519 Words à |à 7 Pagessituations where other people expresses their negative stereotypes about their group. In addition, Twitter creates a unique setting, which has no equivalent in the offline world. This highly protected environment affects people in different ways. In some cases, twitter use releases the individual from the ââ¬Å"normative persona maskâ⬠they wear in face-to-face interactions and so may help them to explore them selves and experiment with different aspects of their identity (Turkle, 1995). Highly supportive netRead MoreThe Philippine Justice System1070 Words à |à 5 PagesThe Philippine Justice System is known to be one of the ââ¬Å"slowestâ⬠if not the slowest in the world. Yes, it is embarrassing. But before we dig deeper into that context, let us have a look at the background of the Philippine Justice System first. During the Spanish Regime, there was this so-called ââ¬Å"Royal Audenciaâ⬠. It consists of the president, four oidores (justices) and a fiscal. Both administrative and judicial functions were exercised by the audencia. In 1861, it became solely a judicial bodyRead MoreCulture affects Domestic Violence Essay857 Words à |à 4 Pagesa higher domestic violence rate, such as the Philippines. Culture to me is the way a person acts based on the beliefs that have been taught to a person by their family while growing up. Peopleââ¬â¢s actions today are based on how they were raised. The culture in the Philippines is very different then the culture in America. Women in the Philippine culture are treated very different from the American cultures. The domestic violence rate in the Philippines is becoming a serious problem throughout the Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-72016831657004410962019-12-23T11:03:00.001-08:002019-12-23T11:03:04.372-08:00The Definition of Religion Can Be Academically Useful Many different religious scholars and theorists use some kind of a prehistoric humanity as proof or evidence their works. The primitive is such a central concern for them because of the lack of evidence of prehistoric civilizations. Thus making the prehistoric societies easy models to help prove their beliefs and understandings on religion. In addition to this, another reason as to why prehistoric humanity was so important to religious philosophers was because early theorist did not have the field or study of religion. Early theorists where classified as anthropologists and sociologists in most cases; and thus tended to bring in parts of their study into religion. Anthropologists study prehistoric civilizations, they were very comfortable with that subject, which is why they used it to prove points in their religious models. For example early social anthropologist E.B. Taylor used a concept called ââ¬Å"The savage philosopherâ⬠as his form of primitive life. When the savage phi losopher wakes up and he has no idea between being asleep and being awake, he was unaware of what a dream was. However the savage philosopher was quite interested in his environment and the anomalies present in it. However without any form of scientific methods the philosopher could not make sense of the anomalies in his environment. Therefore, the pre-human has to come to a conclusion for the oddity of seeing himself elsewhere and seeing spirits of his dead ancestors. (All occurring in a dream) Thus theShow MoreRelatedCan a Definition of Religion Be Academically Useful? 630 Words à |à 3 PagesA definition of Religion is and can be academically useful. Itââ¬â¢s the same as with science as it is with religion, the ability to have a definition, creates academic validity for the subject. One has the ability to point to a certain section or a topic of a book and then support themselves with a fundamental definition. Now the problem that arises in religious studies is that the defi nition is not always accurate or consistent. Many different academic scholars and writers have their own beliefs andRead MoreSimilarities In The Opposition. Ideas Do Not Prove Their909 Words à |à 4 PagesCraig Martin and anthropologist Clifford Geertz approach analyzing religion with opposing views. Martin dismisses definitions of religion claiming that no definition can encompass the practical use of the word and instead provides a step by step approach to explaining beliefs and actions in the perspective of a methodological atheist. Geertz, however, provides a working definition broken into a five-part model to make it a useful tool. Upon further analysis of these two methods, the once contradictingRead More Ethics and Education Essay925 Words à |à 4 Pages as the discipline dealing with what is good and what is bad. Morals are defined, in the same dictionary, as those principles of right and wrong in behavior. For Kozol in The Night Is Dark and I Am Far From Home, ethics an d morals have similar definitions but extend to include a sense of compassion for others. I agree with his argument that the purpose of schooling is to educate an ethical human being: a person who not only lives his life by facts and knowledge but also by ethics and morals. TheRead MoreThe Theory Of Evolution Or Intelligent Design1677 Words à |à 7 Pagesreproduce. He took twenty- three years to publish his theory because, as someone who studied both Divinity and Biology at Edinburgh, he was aware of the religious implications. (Charles Darwin, BBC)The shockwaves produced by the publication of his theory can still be felt today, leading to conflict with regards towards whether or not evolution should be taught in school. Currently creationism is not taught in public schools in the United States, but many believe it should be, while others are just as adamantRead MoreSummary Of Giri s Curious Concept Of Giri1234 Words à |à 5 PagesJapanese social behavior. To analyze giri Benedictââ¬â¢s work serves as a useful starting point. ââ¬Å"The concept of giri is even now accepted as forming an important part of Japanese social relationships and has been a perpetual theme in a variety of artsâ⬠(Yoshida). A general definition would be ââ¬Ëdutyââ¬â¢ or ââ¬Ëobligationââ¬â¢ which arises from social interaction with another individual, that has a specific repayment amount. This definition however fails to reveal a range of significant nuances. Gimu is specificRead MoreShades Of Black : Diversity1545 Words à |à 7 Pagesbegin using the politically acceptable term widely applied today to regard black people; that word is known as Negroes. As different historical events occurred, one being the black power revolution on the 1970ââ¬â¢s the experience called for a fresh definition of the term negro. Blacks or Africans in America began to be more conscious of their identity and more aware of the differences separating them. This is the experience that Cross (1971) illustrates and is primarily reference d in his five-stage progressRead MoreEdc1400 Assignment 12201 Words à |à 9 PagesWhat is Curriculum? For Curriculum it does not matter the religion or the nationality, children are educated into particular modes which can make sense of their experiences and the environment around them, and also into a set of behavioral expectations, skills and knowledge, which the society requires for its future. A curriculum In practice, though is more than this. it is useful to think of it as being much wider. As a working definition of a curriculum I would say that it is the sum of all theRead MorePeace : The Beauty Of Enlightenment2599 Words à |à 11 Pages2016 Peace: The Beauty of Enlightenment. The prologue which is the life of learning in general is basically talking about peace and the goals of higher education. This section is arising the question of what is education? Not in the sense of exact definition but how it affects the individual and society. This question has been asked for centuries, and even in modern times the answer is not obvious. Education has many grey areas when it comes to the question of its effects, long and short term. The authorsRead MoreAfrican Lost Generation Essay3468 Words à |à 14 PagesHow useful is the idea of a ââ¬Ëlostà generationââ¬â¢? The phrase and idea of a lost generation in studies of African youth, has been closely associated with the work of Cruise Oââ¬â¢Brien. In 1996, Oââ¬â¢Brien identified a generation of young people (loosely defined)[1] who, as a consequence of factors including political unrest, violence and economic collapse leading to the breakdown of social structures, were unable to complete a socially constructed transition from youth to adulthood ââ¬â therefore remainingRead MoreSuccessful Student or a Competent Learner2527 Words à |à 10 Pagestextbooks were Argosy and Field and Stream, whatever newspapers hed find on the bus stop - from the Daily Worker to pornography - conversations with uncles or hobos or businessmen hed meet in a coffee shop, The Old Man and the Sea. With hindsight, I can see that Ted was developing into one of those rough-hewn intellectuals whose sources are a mix of the learned and the apocryphal, whose discussions are both assured and sad. These kind of boys were labeled stupid... The problem with the traditional Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-50204943609162897382019-12-15T07:33:00.001-08:002019-12-15T07:33:05.862-08:00Free Journalism Essay Media Audience Free Essays 1.0Introduction and Aims New technologies are a poisoned chalice for newspaper journalists and their audiences: at once equipping journalists with the resources they need to compete in the 21st century but at the same time threatening their very survival and forcing newspaper insiders to contemplate what Robert Rosenthal, the former Managing Editor of the San Francisco Chronicle, called: ââ¬Å"the greatest upheaval our industry and the institution of journalism has ever facedâ⬠(Beckett 2008, p.9). We will write a custom essay sample on Free Journalism Essay: Media Audience or any similar topic only for you Order Now I have chosen newspapers as the basis of my inquiry into new technologies because it is a medium which some have observed to be in terminal decline due to flat lining circulations (Organisation for Economic Cooperation and Development 2010), merciless redundancies (Beckett 2008, p.27) and of course the rise of online journalism and new technologies (Bardoel 1999, p.379), one aspect of which is User Generated Content such as Youtube or Twitter where the audience is both a user and a producer of content (Birdsall 2007, p.1284). Web 2.0 technology has forced many commentators to reassess the ways in which both audience and audiences are understood (Nightingale 2011, p.7). We currently live in a time when both print and online newspapers exist side-by-side and in some respects we have our feet in both the last remnants of the industrial wave of technology and what has been identified by some commentators as the ââ¬Å"information societyâ⬠(Toffler 1980). Two related aspects of the decline of newspapers is the rise of online journalism and the advent of citizen journalism enabled by new technologies and symbolized by the Korean online newspaper OhmyNews. The specific focus of the secondary research and this report is citizen-journalism and User Generated Content (UGC) and their effect on media audience theories with comparison to newspapers and the traditional models of audience research which describe common features: ââ¬Å"vertical, top-down, passive, one-way flow of informationâ⬠(Birdsall 2007, p.1284). UGC comes in many different forms of course and, although as pointed out above Web 2.0 has forced many commentators to reassess media au dience theory (Nightingale, 2010 p.7), there is a lack of scrutiny of citizen journalism in media audience theories. This report hopes principally to correct some of this imbalance. The aim of this report is consequently to understand whether the traditional understanding of the media audience applies to UGC and online journalism and if not, which theory can best be applied to them without falling foul of ââ¬Å"technological determinismâ⬠(Bardoel 1999, p.386). The core structural components of audience theory, adopting the words of Nightingale (2011), can be distilled to firstly the active passive dimension and the micro-macro dimension. Both of these dialectics can explain UGC to a large extent and the work of both Nightingale (2011) and Jenkins (1999) will both be examined to see if new media and UGC can be located within present theories of audiences and indeed whether the term ââ¬Å"audienceâ⬠is still a useful term: will the death of newspapers also bring about the death of the traditional passive audience (Lievrouw Livingstone, 2006, p.27 Valdivia, 2005, p.353)? 2.0 Context (a) Traditional audience theory and definitions It is Nightingaleââ¬â¢s (2011) analysis of the two dimensions of audience theory which is adopted for the purpose of this report and have been described usefully by Littlejohn as firstly a tension between ââ¬Å"the idea that the audience is a mass public versus the idea that it is a small community,â⬠and the tension between ââ¬Å"the idea that the audience is passive versus the belief that it is activeâ⬠(1996, p.310). This dual framework is a useful starting point for understanding what is now commonly perceived to be the old model and the new interactive world of UGC (Nightingale 2011, p.191). The traditional model is recognized as being one-directional and it is McQuail who produces a classic definition: ââ¬Å"the audience concept implies an attentive, receptive but relatively passive set of listeners or spectators assembled in a more or less public settingâ⬠(McQuail, 2010 p.391). When offering a definition for audience theories McQuail puts forward three cr iteria: people, medium or channel, the content of the message(s) and time (Ibid). McQuail himself concedes, however, that Nightingaleââ¬â¢s definition is best suited to the new media environment and implicitly acknowledges that his own definition is becoming redundant in the face of diversity. Nightingaleââ¬â¢s definition runs as follows and embraces audience interactions: ââ¬Å"Audience as ââ¬Ëthe people assembledââ¬â¢Ã¢â¬ ¦audience as the ââ¬Ëpeople addressedââ¬â¢Ã¢â¬ ¦audience as ââ¬Ëhappeningââ¬â¢Ã¢â¬ ¦audience as ââ¬Ëhearing or auditionââ¬â¢Ã¢â¬ . (Quoted from MacQuail 2011, p.399). (b) UGC and the decline of newspapers: According to Allan (2006) it was a speech made by media mogul Rupert Murdoch in 2005 which heralded the death of the newspaper, at least in its paper and ink format, in the irresistible current of new technology. As noted above there are many explanations for the demise of the print newspaper but chief among them are flat lining circulations (Organisation for Economic Cooperation and Development 2010), merciless redundancies (Beckett 2008, p.27) and of course the rise of online journalism and new technologies (Bardoel 1999, p.379). User Generated Content (UGC) has, in the opinion of some, shifted the balance of power between consumer and the media by enabling the public to become more intimately involved with the process of deciding the content of news (Kucuka Krishnamurthy 2007). According to Redden Witschge (2011) however, there has been no such fundamental rebalancing to the consumer or even to the audience as ultimately it is the editor and the journalist who retains control. T his approach is echoed by the experience of OhmyNews in citizen journalism where editorial control is retained (Kim and Hamilton 2006 p. 542). According to Bevans (2008), UGC is any news related material produced by the public via the internet. UGC has enabled a very radical form of reporting to flourish: citizen journalism. This is a very new concept and as such there is a lack of analysis but the term first surfaced during the Indonesian tsunami and has grown rapidly ever since. Guardian blogger Neil Mcintosh saw this as a pivotal moment: ââ¬Å"â⬠¦ for those watching this small, comparatively insignificant world of media, this may also be remembered as a time when citizen reporting, through the force of its huge army of volunteers and their simple type and publish weblog mechanisms, finally found its voice, and delivered in a way the established media simply could not.â⬠(Guardian Unlimited News Blog, 4 January 2005). 3.0 Methodology I have focused on existing research and scholarship for this report and have drawn sources from the leading theorists in media audiences as well as those commentators who described the death of print newspapers and the advent of UGC and citizen journalism. I have drawn the sources widely from books, journals and websites. I chose this methodology because I felt that small-scale empirical research would be unsatisfactory in firstly giving any kind of indication of whether or not present theories of audiences can be applied to UGC which is absolutely crucial to the focus of this work. The conceptual difficulties behind adopting any kind of surveys or any kind of qualitative research would be manifest and would have to be conducted on a much larger scale than a report of 2,000 words can allow. Furthermore this particular issue is one which can only be understood with a comprehensive look at past scholarship on media audiences. As pointed out above many commentators shy away from techno logical determinism in hailing a new epoch and so try to explain UGC in terms of existing audience theory. How to cite Free Journalism Essay: Media Audience, Essay examples Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-23690060256019583962019-12-07T04:17:00.001-08:002019-12-07T04:17:05.029-08:00Genetically Modified Crop Plants free essay sample Genetically modified crop plants are crop plants that genetic characteristics have been altered using the techniques of genetic engineering (The American Heritageà ® Science Dictionary). Genetically modified crop plants accomplishes guaranteeing plenty food supply for the growing population (Whitman, 2000). The first step of genetically modifying a crop is mapping. Mapping is when scientists finds and separate the gene with the preferred genetic characteristics. PCR is the next step when genetically modifying a crop. PCR is when the scientist makes plenty copies of the separated gene (Bionet, 2002). Using a piece of plant tissue, the scientist inserts the wanted genes into the plantââ¬â¢s own genes. The genes can be transferred in three different ways; (1) a gene canon, (2) a soil bacteria, or (3) a material named protoplast (Bionet, 2002). The name for the process of gene insertion is ââ¬Å"transformationâ⬠. Now that the genes have been transfer the scientist makes a new crop plant out of the genetically modified plant tissue. We will write a custom essay sample on Genetically Modified Crop Plants or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The scientist checks the transferred gene functions and if the gene shows up in the plantââ¬â¢s progeny (Bionet, 2002). There are many social and ethical issues when it comes to genetically modifying crops. Ethical issues are based off three principles and they are general welfare, peopleââ¬â¢s rights, and justice. Some people see genetically modified crops as unnatural and disprove of their development (Nuffield Council on Bioethics). Others say itââ¬â¢s unethical to make nature an industrialized type thing because itââ¬â¢s just wrong. The effect GMOââ¬â¢s (genetically modified organism) have on the environment is another ethical concern (Nuffield Council on Bioethics). The ethical debate is that GMOââ¬â¢s are damaging the environment; however others argue that ââ¬Å"â⬠¦genetically modifying technology a new tool which plant breeders are using to achieve their breeding goals more accurately and rapidly (Nuffield Council on Bioethics). â⬠Several of the genetically modified crops under development will change the way crops are managed on the farm. There may be benefits to the environment and wildlife but there may also be risks (Nuffield Council on Bioethics). These are more ethical issues that concern the people of society. Genetically modified (GM) crops on one side have been hailed as the solution to world hunger and have been criticized as environmentally dangerous, playing God and ââ¬Å"illegitimately crossing species boundaries (Koole). â⬠â⬠equal. The common fear among GM technology is that the gene pool could be harmed by reducing genetic diversity (Koole). Social implication comes in when the issue of world hunger is a concern. Socially, genetically modifying crops world be the solution to the possible problem of starvation. ââ¬Å"The question of whether GM crops can be a means to prevent the starvation of children is evidentâ⬠(Koole). Thatââ¬â¢s how genetically modified crop plants effect the world, and itââ¬â¢s mostly in a chaos type of manner. The benefits of genetically modified foods are pest resistance, herbicide tolerance, disease resistance, cold tolerance, and drought tolerance (Whitman, 2000). Instead of farmers losing money because pest eating up their crops, GM crops is the solution to that problem because they are pest resistance. Crop plants genetically-engineered to be resistant to one powerful herbicide could help avoid environmental damage by reducing the amount of herbicides needed (Whitman, 2000). There are many viruses that attack crop plants; therefore, plant biologists are working to create plants with genetically-engineered resistance the various diseases out. Unanticipated cold can wipe out sensitive seedlings. ââ¬Å"An antifreeze gene from cold water fish has been introduced into plants such as tobacco and potatoâ⬠(Whitman, 2000). With this antifreeze gene, these plants are capable to withstand through cold temperatures that usually would destroy unmodified seedlings. Creating plants that can endure long periods of drought or high salt content in soil and groundwater will help out people to grow crops in previously harsh farming places. The risk of Gm plants falls under to categories; they are environmental hazards and human health risks. The risk of GM crops are unintended harm to other organisms, reduced effectiveness of pesticides, gene transfer to non-target species, allergenicity, and the unknown effects on human health (Whitman, 2000). ââ¬Å"Last year a laboratory study was published in Nature showing that pollen from B. . corn caused high mortality rates in monarch butterfly caterpillars. Monarch caterpillars consume milkweed plants, not corn, but the fear is that if pollen from B. t. corn is blown by the wind onto milkweed plants in neighboring fields, the caterpillars could eat the pollen and perish. (Whitman, 2000). â⬠This concerned many scientists; however, it is very hard to predict how Gm crops will affect other organisms. When it comes to reducing the effectiveness of pesticides, many people are uneasy about insects becoming resistant to B. t. r other crops that have been genetically-modified to generate their own pesticides (Whitman, 2000). ââ¬Å"Another concern is that crop plants engineered for herbicide tolerance and weeds will cross-breed, resulting in the transfer of the herbicide resistance genes from the crops into the weedsâ⬠(Whitman, 2000). This will result in ââ¬Å"super weedsâ⬠that canââ¬â¢t be controlled. When it comes to human health risk, allergenicity is another problem that comes along with GM crops. ââ¬Å"Many children in the US and Europe have grown life-threatening allergies to peanuts and other foodsâ⬠(Whitman, 2000). There is a chance that launching a gene into a plant may cause an allergic reaction in prone individuals. There is a rising worry that introducing unfamiliar genes into food plants may have an unexpected and negative impact on human health. I personally feel like the traditional way of farming and genetically modifying crop plants are very similar. Thereââ¬â¢s only a little different in genetic modification and traditional processing. Genetic modification is a more clear-cut method, where one can be accurate in transferring the most wanted characteristics. In traditional processing the farmer cannot steer clear of the possibility that other characteristics may also be transferred (Bionet, 2002). Because of the growing population, we should go with the fastest method and that is GM crops. In conclusion, genetically-modified foods may be an opportunity to solve many of the worlds hunger and starvation problems, and to help shelter and maintain the environment by increasing yield and reducing dependence upon substance pesticides and herbicides. However, there are many tests ahead for governments, particularly in the areas of safety testing, instruction, worldwide guiding principles and food classification (Whitman, 2000). Many people feel that genetic engineering is the unavoidable wave of the future and that we cannot afford to ignore a technology that has such massive possible benefits. However, we must progress with warning to keep away from causing unplanned damage to human health and the environment as a result of our interest for this potent technology, Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-84214549966168669002019-11-29T15:59:00.001-08:002019-11-29T15:59:03.907-08:00Sustainability Reporting in 21st Century Australian Executive Summary Sustainability reporting is a concept that organizations are finding hard to ignore. Stakeholders in contemporary world are able to legitimize activities and operations of an organization based on how well the organization performs with regard to social, economic, and environment aspects, which constitute sustainable development.Advertising We will write a custom report sample on Sustainability Reporting in 21st Century: Australian specifically for you for only $16.05 $11/page Learn More Australia, as a country impacted by global forces, cannot be isolated from this new developments taking place and as a result, the countryââ¬â¢s performance of many organizations is going to be benchmarked on sustainability reporting. What therefore this means is that, Australia needs to adopt and implement the most appropriate global standardized tools for her sustainability reporting needs. This report finds out that adoption of GRI is critical and beneficial for sustainability of Australia organizations. Introduction The nature of doing business has been undergoing transformation in the last few decades and today, stakeholders are demanding that organizations should reveal their business activity performances (Perego, 2009). Contemporary organizations under the influence of stakeholders are finding it necessary to pay attention to sustainability performance of organizationsââ¬â¢ activities with regard to economic, social and environment aspects (Kolk, 2006). This is being reflected in the changing nature of organizationsââ¬â¢ strategies, operational activities, and public disclosure, which are becoming necessary and common. Therefore, sustainability reporting (SR) is becoming a norm among organizations in and outside Australia, and according to Hubbard (2011), SR involves ââ¬Å"reporting aspects of organizationââ¬â¢s environmental and social as well as economic aspects of an organizationââ¬â¢s performanceâ⬠(p.824).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Sustainability reporting reasons The first reason has to do with market mechanisms whereby, market drivers have resulted into growth of numerous ethical, social, and environmental investment funds, which in turn have influenced the necessity for sustainability disclosures (Vormedal and Ruud 2009). Social drivers have also become part of reasons for the growth of sustainability reporting. According to Solomon and Lewis (2002), organizations are becoming more obliged to disclose information regarding their social, environmental, and ethical performance as required by stakeholders (Vormedal and Ruud, 2009). Legitimacy theory posits that, organizations have to legitimize their behavior and at same time justify their activities, which therefore makes sustainability reporting to be the avenue to obtain ââ¬Ësocial licenseââ¬â¢ of ope ration and at same time, establish good reputation for the organization (Ortas and Moneva, 2011). Political and regulatory drivers are also contributing to the growth of sustainability reporting as great emphasis of political agenda centers on social and corporate responsibility of organizations (Ortas and Moneva 2011). The take on this is that, political policies and legislations may influence the need for organizations to have sound and functional SR practices. The last reason for growth of SR has to do with emergence of global standard-setting institutions, which in one way or the other are becoming avenues setting standards for organizations to comply with in regard to environmental, social, and economic sustainability reporting (Vormedal and Ruud, 2009). Such organizations include the Global Reporting Initiative (GRI). Sustainability reporting features based on the GRI The first feature of GRI is ingrained in the aspect of globalization with regard to corporate activities (Gera ghty, n.d). GRI reflects or constitutes a globally applicable standard that has been developed to suit diverse sustainability reporting needs of different organizations. GRI has come out as an innovative instrument that has input of business community, civil society, and other stakeholders with interest in sustainability reporting (Ortas and Moneva, 2011). In this purview, GRI in use today is seen to be more accountable in fulfilling economic, social, and environmental reporting needs of organization (Ortas and Moneva, 2011).Advertising We will write a custom report sample on Sustainability Reporting in 21st Century: Australian specifically for you for only $16.05 $11/page Learn More The second feature of GRI is that, GRI reflects and influences sustainability activities through dialogue with stakeholders and subsequent communication of the impacts. GRI has been designed in such a way that, as a global instrument, it possesses the capability to enhance reliability in sustainability reporting and this has led to affected stakeholders to continuously improve their decisions (Geraghty, n.d). The third feature has to do with GRI having common language for sustainability reporting, which enhances eco-efficiency production systems that also promote sustainable development (Geraghty, n.d). This feature has led to the instrument to become applicable universally in many organizations. Sustainability reporting implementation based on the GRI The first step of GRI is to conduct sustainability reporting that has and involves complete inclusion of stakeholders. Inclusion of stakeholders is crucial to ensure that the reliability and viability of SR is not compromised (Ortas and Moneva, 2011). The next step involves adopting a balanced global process, whereby, GRI advocates for adoption of standardized and global acceptable processes in conducting SR. This has been the area of focus and it can be linked to the growing need of global adoption of sustainable development practices (Ortas and Moneva 2011). The third process involves adopting and using full and relevant communication technologies. As the world changes and the issues of corporate sustainability reporting become critical, there is need for organizations to utilize sophisticated communication technologies that have been made possible with emergence of information technology (Global Reporting Initiative, 2001). The next process involves enhancing transparency, whereby, disclosure of information should be evaluated within the precepts of impact it will have, and such information should enable stakeholders to make the right decisions (Global Reporting Initiative, 2001).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More On overall, transparency is such important in that processes, procedures, and assumptions used to prepare the disclosures should be known by stakeholders. The last step involves accuracy, timeliness, and efficiency and reliability reporting of SR. In essence, SR should be made to stakeholders on time, when it is accurate and reliable and in this way, efficient application of such SR is vital to the growth of the organization (Global Reporting Initiative, 2001). Recommendation In essence, reporting positive aspects of the organization with regard to sustainability have suffocated and limited attempts, which in turn affect the functionability of sustainable development goals and objectives. Sustainability reporting, as it appears now, only dwells on the ââ¬Ëclean sheetââ¬â¢ aspect of the organization as far as reporting of social, environment, and economic activities of the organization are concerned. The negative aspects rarely come out and as a result, the stakeholders only co nsume the skewed part of sustainable concept aspect. There should be the establishment of a global mechanism that has ability to capture organizationââ¬â¢s positive and negative aspects of sustainability, which in turn should be translated and included in sustainability reporting. This will provide an opportune moment for stakeholders to have a broad outlook at the performance of the organization and from this, they would be able to formulate and suggest the best ways sustainable development can be achieved. Reference List Geraghty, L., N.d. Sustainability reporting-measure to manage, manage to change. Sydney: Focal Point Australia. Global Reporting Initiative. 2001. Sustainability reporting guidelines. GRI Publishing. Web. Web. Hubbard, G., 2011. The quality of the sustainability reports of large international companies: An analysis. International Journal of Management, 28(3). Kolk, A., 2008. Sustainability, accountability, and corporate governance: Exploring multinationals repo rting practices. Business Strategy and Environment, 17(1); 1-15. Ortas, E., Moneva, J.M., 2011. Original and development of sustainability reporting: Analysis of the Latin America context. Journal of Globalization, Competitiveness and Governability, 5(2); 16-37. Perego, P., 2009. Causes and consequences of choosing different assurance providers: An international study of sustainability reporting. International Journal of Management, 26(3); 412-425. Vormedal, I., Ruud, A., 2009. Sustainability reporting in Norway-An assessment of performance in the context of legal demands and socio-political drivers. Business Strategy and Environment, 18(4); 207-222. This report on Sustainability Reporting in 21st Century: Australian was written and submitted by user Giovani I. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here. Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-16704824513044672802019-11-25T18:13:00.001-08:002019-11-25T18:13:03.589-08:00Julia Donaldsons The Gruffalo Picture Book ReviewJulia Donaldson's 'The Gruffalo' Picture Book Review Its not surprising that The Gruffalo, first published in 1999, continues to be a popular read aloud. The author, Julia Donaldson, has written a good story with such strong rhythm and rhyme that it just begs to be read aloud. The illustrations by Axel Scheffler are filled with bold color, detail and appealing characters. Summary The Gruffalo is the story of a clever mouse, three large animals that want to eat him and an imaginary monster, a Gruffalo, who turns out to be only too real. Whats a mouse to do when on a walk in the deep dark wood, he is confronted first by a fox, then by an owl and, finally, by a snake, all of whom seem to be intent on inviting him for a meal, with the mouse as the main dish? The mouse tells each of them that he is on his way to a feast with a Gruffalo. The mouses description of the fierce Gruffaloà who would want to eat them scares the fox, the owl, and the snake away. Each time he scares one of the animals away, the mouse says, Doesnt he know? Theres no such thing as a Gruffalo! Imagine the mouses surprise when the monster of his imagination appears right before him in the woods and says, Youll taste good on a slice of bread! The clever mouse comes up with a strategy to convince the Gruffalo that he (the mouse) is the scariest creature in this deep dark wood. How the mouse fools the Gruffalo after fooling the fox, the owl and the snake makes a very satisfying story. A Good Book to Read Aloud Besides the rhythm and the rhyme, some of the other things that make The Gruffalo a good book for reading aloud to young children are the repetitions which encourage children to chime in. Also, the story arc, with the first half of the story about the mouse fooling the fox, then the owl, then the snake with tales of the imaginary Gruffalo and the second half of the story when the mouse misleads the real Gruffalo with the unsuspecting help of the snake, the owl, and the fox. Kids also like the fact that the 1-2-3 order of the mouses meeting the fox, the owl, and the snake becomes a 3-2-1 order as the mouse walks back to the edge of the woods, followed by the Gruffalo. The Author Julia Donaldson grew up in London and attended Bristol University where she studied Drama and French. Before writing childrens books, she was a teacher, a songwriter,à and a street theater performer. In June 2011, Julia Donaldsonà was named the 2011-2013 Waterstones Childrens Laureate in the UK. According to the 6/7/11 announcement, The role of the Childrens Laureate is awarded once every two years to an eminent writer or illustrator of childrens books to celebrate outstanding achievement in their field. Donaldson has written more than 120 books and plays for kids and teens. The Gruffalo, one of Julia Donaldsons first childrens books, is also one of her most popular childrens picture books. Others includeà Room on the Broom, Stick Man, The Snail and the Whale and What the Ladybird Heard. The Illustrator Axel Scheffler was born in Germany and attended the University of Hamburg but left there to move to England where he studied illustration and earned a degree at the Bath Academy of Art. Axel Scheffler has illustrated some Julia Donaldsons books in addition to The Gruffalo. They includeà Room on the Broom, The Snail and the Whale, Stick Man and Zog. Book and Animation Awards Among the awards the creators of The Gruffalo picture book have been honored with are the 1999 Smarties Gold Medal Award for picture books and the 2000 Blue Peter Award for The Best Book to Read Aloud. The animated version of The Gruffalo, which is available on DVD, was nominated for both an Oscar and a British Academy of Film and Television Arts (BAFTA) awardà and won the audience award at the Canadian Film Centres Worldwide Short Film Festival. Delight Your Child With a Story Sack If your child loves The Gruffalo, youll want to create a story sack for of crafts and related items. These can include other books by Julia Donaldson about the Gruffalo; mouse, owl, snake and fox crafts; a monster craft and more. Review and Recommendation The story of the clever mouse and the Gruffalo is one that children ages 3 to 6 love hearing again and again. The rhythm and rhyme of Julia Donaldsons story, along with the strong story arc, make The Gruffalo an excellent read aloud. Children quickly learn to help the reader tell the story, and that adds to the fun for all. The dramatic illustrations by Axel Scheffler, with their bold colors and appealing characters, from the little mouse to the colossal Gruffalo, add significantly to the books appeal. (Dial Books for Young Readers, A Division of Penguin Putnam Inc., 1999. ISBN: 9780803731097) Sources: Childrens Laureate siteJulia Donaldson siteChildrens Book Illustration: Axel Scheffler, The Hollywood Reporter Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-30723045873652336562019-11-22T01:37:00.001-08:002019-11-22T01:37:03.247-08:00Globalization and Mass Media Essay Example | Topics and Well Written Essays - 1000 wordsGlobalization and Mass Media - Essay Example The concept of 'Third World' has been replaced by the term 'developing economies', as underscored in this era of globalization. The other side of the coin reveals that institutions such as the IMF showed false hopes to the LDCs (least developing countries), resulting in major crises and disasters (Journal of Libertarian Studies, 2004). James Mittelman in the 'Manifestations of Globalizationargued that globalization was integrally linked to 'multiple levels of analysis: economics, politics and ideology.' The predominance of a few satellite channels over others in international communication, have brought in this concept of 'cultural imperialism'. An aspect of globalization, cultural imperialism is a new form of traditional colonial domination. The fast developing cultural relations between the European nations and the small nation states in the late 19th and early 20th centuries made Pyenson coin the term 'cultural imperialism, which has been used scholars and historians today to describe this era of globalization. Here we argue about the definition of cult... Easy access to information, goods and services has brought the nations under one umbrella. Reazul Haque opined that international channels such as Cable News Network (CNN), British Broadcasting Corporation (BBC) and Music Television (MTV) enjoy the highest viewership. The Internet or the New Media has made information readily available to people all over the world. (Asiatic Society of Bangladesh, 2006) It was the colonial masters, who first practiced social propaganda technology from their home countries through the vehicle of mass media. There was always a tendency to make the subservient to the former imperialist powers. The big superpowers, notably USA dominated the political scene through the tool of media and communication. Schiller affirmed in his book Culture, Inc, that the media has by and large contributed to chronicle the surge of America as a corporate power and also helped in strengthening its ideological base worldwide. (Schiller, 9)Hamelink, referred to cultural imperialism as 'cultural synchronization'. By this, he meant that a particular cultural development in a developed country is immediately passed on to the receiving country through the mode of communication. He spoke about those millions of people, 'who watched foreign television programs, used the international telephone lines and mailing systems, buy recorded music and read the international news. CNN news casts, Madonna, Rupert Murdoch's empire, satellite telephony or transborder data flows, all touch upon people's daily lives around the world'. (Hamelink, 1) John Tomlinson in his book Cultural Imperialism, in chapter entitled 'Media Imperialism', contended that 'to understand the notion of cultural imperialism, we Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-66327721930270198692019-11-20T19:09:00.001-08:002019-11-20T19:09:03.659-08:00Reasons for the failure of the hundred days reform in 1898 (History of EssayReasons for the failure of the hundred days reform in 1898 (History of China) - Essay Example In 1895, Shimonoseki mortifying treaty inflamed the anger of Chinaââ¬â¢s public. Students took an action against this agreement and around 600 young students signed a ââ¬ËTen Thousand Words Memorialââ¬â¢ refusing Shimonoseki treaty and promoted institutional reform. Kang Youwei was the leader. Regardless of the official and traditional ban against the political grouping, young scholars shaped an organization called hsueh-hui to save the country. After 1895, many loyal societies of this type emerged. These societies were extended over the provinces and were struggling to save their homeland. Emperor Guangxu and Kang Youwei were brought together, as both had the same motive to save their homeland from the enemies and unfaithful leaders.1 At that time there was a great threat posed to the people and the country of China and to settle the situation they needed a revolution. China was lacking in every field i.e. of technology and education. Technology was outdated in China and to compete with the developing world there was a need to change and adapt the conditions of the developing world. In the late 18th century countries started demanding China of un-authorized benefits which they had to give to them as they were not strong enough to fight with them. The emperors did not take this matter seriously until 1898 when Emperor Guangxu realized the significance of this threat and took some precautionary measures in order to avoid any mishap which could occur. He was a man who realized that the country needed to adapt to the changing conditions of the world and leave behind the traditions and culture which limited them in progressing. On June 11, 1898 the Emperor finally decided to announce for a change in the country of China. This change was first welcomed by the masses and people of China. The emperor tried to implement policies of his own which gave a new way of progress to China. This article would further Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-85057499588495963742019-11-18T20:38:00.001-08:002019-11-18T20:38:04.343-08:00Phase 4 - Understanding business drivers and improving business Essay - 1Phase 4 - Understanding business drivers and improving business forecasts. 5-14 - Essay Example Subsidy can be used for spending on all commercially available telecommunication services, internet access and internal communications. The number of school lunch eligible students determines the funding for many federal and state education related programs. Moreover, subsidy rate also changes as per the changes in number. Internet access rate of rich and poor schools indicate a closing of the digital divide that occurred in the following years. The lack of impact on student performance is consistent with the Department of Education, it is reported that they are providing good training within the classroom. The emergence of internet subsidy by the US Government by providing major subsidies for internet and communication investment in schools also helps this. Based on the characteristics of the schools, the spending pattern of the subsidized program may change. Great sensitivity shows up by urban schools comparatively with rural. ââ¬Å"E-Rate, created in 1996 by Congress, offers subsidies of 20 percent to 90 percent for buying telecommunications services like Internet connection fees and wiring classrooms. Under the program, paid from fees on telephone bills, the highest rates go to the poorest schools.â⬠(Schwartz, John. 2003). Internet Target Marketing is facing increased competition from within the industry. It is allowed to provide unique products and solutions customized to the client needs. In E-Marketing design, consumers have changed the traditional marketing methods that are no longer effective. By developing and implementing a strategy that incorporates target marketing, online branding, customer development and retention, marketing positioning and branding, permission marketing and customer relation management. So the three aforesaid categories are correlated and to make assumptions on these. ââ¬Å"A correlation between two variables is diluted in the presence of measurement error Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-8335821592489107352019-11-16T09:11:00.001-08:002019-11-16T09:11:12.112-08:00Smart Corporate Marketing ObjectivesSmart Corporate Marketing Objectives Marketing objectives should be based on understanding strengths and weaknesses, and the business environment you operate in. They should also be linked to the overall corporate strategy and So before you start marketing, set some objectives, SMART ones. What do I mean by SMART objectives? Well, its one of those business acronyms taught in all business and marketing qualifications, but unlike many others, this one is actually worth bothering with. Specific Your SMART objectives should be specific, detailed, well defined and results orientated. They should include exactly what has to be achieved and by who. Measurable Objectives are far more effective when they have a measure. For example to increase sales has little effect, but to increase sales by 25% gives you a specific measure to work to. This measure can then be evaluated and used to help form new SMART objectives in the future. Achievable Your SMART objectives must stretch you, but at the same time be achievable. There is no point in setting objectives that you wont be able to achieve for years, as you will soon lose motivation. Realistic Closely linked to achievable, realistic relates more to resources. Do you have the man-power, money, time and opportunity to achieve the SMART objectives? Is there something else that has to happen before you can make a start on that objective Timed Perhaps most importantly set deadlines for achieving your SMART objectives time frames are great at prompting action. It is worth noting that the marketing plan objectives should always lead to actual sales revenue. If not, you need to re-examine your marketing objectives and restate them so that they relate to sales results. In simple words marketing objectives should be: Clear and specific Tangible and measurable Be time-based, with a target achievement date Linking marketing objectives to corporate strategy Your marketing objectives should also be consistent with and indicate the priorities of the organization. This means that objectives should flow from the mission statement of your business, towards the financial objectives and to the rest of the marketing plan. A linked marketing objective could be to add pre-packaged garden soil as a new complementary product line to be offered with plant sales. To grow the business as per the strategic goal and meet the financial objective of 100,000 in extra sales, it has been calculated that a total of 7,500 bags will need to be sold at their selling price of à £100 each. ACTIONS REQUIRED TO ACHIVE MARKETING OBJECTIVES To run a business successfully, today, one must consider the need for publicity, an online presence, direct marketing, advertising, brand identity, word of mouth advertising, networking, viral marketing, pay-per-click advertising, search engine optimization, positioning, market segmentation, html email campaigns, experiential marketing, etc. Many of these activities are phase I functions that need to be considered and begun from day one of marketing. Here are 5 main factors to achieve the marketing objectives: Marketing should be broken into stages. Every marketing activity should be weighted by how well it addresses business objectives, then by investment and how fast it delivers return on investment. Also, the chronology is important. For example, it would be ineffective to run an html email campaign before developing and launching your web site. Time will be in short supply early on. Working with one marketing firm will help to streamline communication, reporting and execution. Start with publicity. If you are able to achieve some quality article placements in key media, you will be able to use that publicity in coming months/years and in other marketing vehicles to build brand awareness and credibility. Set reasonable expectations for response and return on specific marketing activities. Remember that your company is an unknown entity to your marketplace until you are able to begin building brand awareness and identity. This will take time. Dont change course from a marketing plan that isnt broken, simply because youre growing impatient in other aspects of your business. Be realistic about your budget. In business, you might or might not be able to invest in simultaneous, integrated initiatives. Likewise, if your budget needs to be amended, let your marketing team know. They will adjust the plan and schedule to meet that new reality. Detailed Review of plans and programs At this stage, you will need to review your overall marketing objectives into detailed plans and program. Although these detailed plans may cover each of the 7 Ps, the focus will vary, depending upon your organizations specific strategies. A company will focus for the 7 Ps around each of its products. A market or geographically oriented company will concentrate on each market or geographical area. Each will base its plans upon the detailed needs of its customers, and on the strategies chosen to satisfy these needs. These plans therefore are: Clear They should be an unambiguous statement of exactly what is to be done. Quantified The predicted outcome of each activity should be, as far as possible, quantified; so that its performance can be monitored. Focused The temptation to proliferate activities beyond the numbers which can be realistically controlled should be avoided. Realistic They should be achievable. Agreed Those who are to implement them should be committed to them, and agree that they are achievable. The resulting plans should become a working document which will guide the campaigns taking place throughout the organization over the period of the plan Measurement of Marketing objectives Continuous monitoring of performance, against predetermined targets, represents a most important aspect of marketing. However, perhaps even more important is the enforced discipline of a regular formal review. Again, as with forecasts, in many cases the best (most realistic) planning cycle will revolve around a quarterly review. Best of all, at least in terms of the quantifiable aspects of the plans, if not the wealth of backing detail, is probably a quarterly rolling review. Performance analysis The most important elements of marketing performance, which are normally tracked, are: Sales analysis Most organizations track their sales results and marketing .The more sophisticated track them in terms of sales variance the deviation from the target figures which allows a more immediate picture of deviations to become evident. `Micro-analysis, which is a nicely pseudo-scientific term for the normal management process of investigating detailed problems, then investigates the individual elements (individual products, sales territories, customers and so on) which are failing to meet targets. Market share analysis Few organizations track market share though it is often an important metric. Though absolute sales might grow in an expanding market, share of the market can decrease for future sales when the market starts to drop. Where such market share is tracked, there may be a number of aspects which will be followed: overall market share segment share that in the specific, targeted segment relative share -in relation to the market leaders annual fluctuation rate of market share Expense analysis The key ratio to watch in this area is usually the `marketing expense to sales ratio; although this may be broken down into other elements (advertising to sales, sales administration to sales, and so on). Financial analysis The bottom line of marketing activities should at least in theory, be the net profit (for all except non-profit organizations, where the comparable emphasis may be on remaining within budgeted costs). Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0tag:blogger.com,1999:blog-4282571932679070419.post-41990651203266696362019-11-13T21:42:00.001-08:002019-11-13T21:42:03.822-08:00The Role of Consciousness in To Kill a Mockingbird :: Literary Analysis, Critical Analysis When an old tired town does not have any good economic sources you might think that a parent wonââ¬â¢t care about his or her children. In the novel ââ¬Å"To Kill a Mockingbirdâ⬠Atticus is the father of Jem and Scout. Atticus is like middle class in his society and is as one parent he is a good father unlike the Ewells father. The Finches are a loving family and sharing because the father teaches them different things about life he tells them how a gentleman and a lady would act and should say. Also theirs other people in the novel that also help Jem and Scout understand about life and what it leads to. One thing about learning conscience is that everything in life is not a joke. Atticus has thought Jem and Scout a lot of things in life. Atticus hasnââ¬â¢t been a bad father he is like a mom and dad in one. He also tries not to be so hard on his kids because their children and sometimes donââ¬â¢t know what theyââ¬â¢re doing. Jem and Scout also have Calpurnia to take care of them and teach them somethingââ¬â¢s. But the Ewells are different from the Finches family. The Ewells are a poor and lonely family that nobody really is friendly with. Bob Ewells was a father of 8 kids and he was not that nice he dranked a lot and didnââ¬â¢t have respect for no one. Calpurnia had thought Scout some lessons in life to, Scout once had invited one of her classmate she got in a fight with to eat at her house. Scout had insult the boy because of the way he ate and Calpurnia told her ââ¬Å"Theres some folks who donââ¬â¢t eat like us, but you aint called to contradiet ââ¬Ëem at the table when they donââ¬â¢t. That boyââ¬â¢s yoââ¬â¢ compââ¬â¢ny and if he wants to eat up the table cloth you let him, you hearâ⬠(24). Calpurnia was trying to tell Scout not to judge the boy because they all had different lives. Scout also had Aunt Alexandra to teach her about life because she was also like a mother to Scout. Aunt Alexandra acts a little more like a high rich standard she talks about how to act and pick her friends. Pricilla Cardenhttp://www.blogger.com/profile/09310766660538360133noreply@blogger.com0