J J Philippines -Case - 3170 Words

S w 9A94A006 J J (PHILIPPINES), INC. — JOHNSONS FACE POWDER (A)1 Professor John Kennedy prepared this case solely to provide material for class discussion. The author does not intend to illustrate either effective or ineffective handling of a managerial situation. The author may have disguised certain names and other identifying information to protect confidentiality. Ivey Management Services prohibits any form of reproduction, storage or transmittal without its written permission. Reproduction of this material is not covered under authorization by any reproduction rights organization. To order copies or request permission to reproduce materials, contact Ivey Publishing, Ivey Management Services, c/o Richard Ivey School†¦show more content†¦The company continued to expand at home and abroad in its traditional business until 1959, when it entered the pharmaceutical industry with the acquisition of a U.S. and a Swiss pharmaceutical firm. By 1989, the company sold products in over 150 countries, and had operations in over 50 of these countries. The broad product line was composed of three segments: consumer products, pharmaceuticals, and medical/professional products. Worldwide sales in 1989 were 9.75 billion dollars, with 50% of these sales made outside the U.S. Page 3 9A94A006 Table 2 ECONOMIC PERFORMANCE OF ASEAN COUNTRIES3 Country Indonesia Malaysia Philippines Singapore Thailand 1989 GDP Per Head (US$) 1989 GDP % Growth Rate 527 2,159 708 10,875 1,252 13.1 8.7 6.0 9.4 12.0 Est. 1990 GDP % Growth Rate 7.1 9.8 2.7 8.2 10.0 Source: BMI Database Fall 1989: US$1 = P28.0 = CAN$1.16 JOHNSON JOHNSON (PHILIPPINES), INC. Johnson Johnson (Philippines), Inc. was a consumer products firm which started business in 1956 as a manufacturer and distributor of baby products. The firm grew over the years through a combination of growth in existing product lines and the addition of new products. Johnson Johnson (Philippines) sales in 1989 were 1.03 billion pesos, the first time that the firm had broken the billion peso sales mark, making the firm the 90thShow MoreRelatedJ J Philippines -Case3179 Words   |  13 PagesS w 9A94A006 J J (PHILIPPINES), INC. à ¢Ã¢â€š ¬Ã¢â‚¬  JOHNSONS FACE POWDER (A)1 Professor John Kennedy prepared this case solely to provide material for class discussion. The author does not intend to illustrate either effective or ineffective handling of a managerial situation. The author may have disguised certain names and other identifying information to protect confidentiality. Ivey Management Services prohibits any form of reproduction, storage or transmittal without its written permissionRead MoreThe United States And The Declaration Of The Philippine Islands1094 Words   |  5 Pagescontrol of the Philippine Islands. A striking speech Albert J. Beveridge: In Support of an American Empire, strongly advocates the annexation of the Philippine islands to the USA with his most striking points about the senator’s speech which are his three poorly thought out reasons justifying Americans to colonize the Philippines dealing with religion, profit, and race. Beveridge’s ideas were constructed to be powerful. â€Å"And so our government must be simple and strong† (Albert J. Beveridge). HeRead MoreThe United States949 Words   |  4 Pagesthe 1900’s, the United States has expanded their trading routes with oriental lands such as the Philippines. A striking speech, delivered by a first-term republican senator, Albert J. Beveridge, strongly advocates the annexation of the Philippine islands to the USA. The most striking points about the senator’s speech are his three poorly thought out reasons justifying Americans to colonize the Philippines, which were religion, profit, and race. The reason was for the American imperialism, which wasRead MoreEssay on Unemployment and Migration in the Philippines1634 Words   |  7 Pagesit has mostly been in a downward trend, the unemployment rate in the Philippines is still the highest compare to other nations in Southeast Asia and it has remained higher than region’s average unemployment rate (Abella Alburo, 2002; Bauzon Lazo, 2014). In 2012 the unemployment rate of Malaysia was 3 percent; Singapore, 2.1 percent; and Thailand, 0.7 percent, all of which are significantly lower than that of the Philippines (Padilla, 2013). A recent Social Weather Station (SWS) survey revealedRead MoreHypoglycemic Activity of Gynura Procumbens in Alloxan-Induced 1023 Words   |  5 Pagesof diabetes cases worldwide are type II. Diabetes is the main cause of blindness, amputation, and kidney failure and the WHO projects that it will be the 7th leading cause of death in 2030. In 2010, an estimated 3.4 million people died due to the consequences of high blood sugar (WHO, 2013). Diabetes was the ninth leading cause of death from 1999 to 2002 in the Philippines. As of 2005, diabetes affected one in every 25 Filipinos. In the Philippines, there were 3.4 million diabetes cases in 2010, representingRead MoreCrude Extracts in Tsaang- Gubat as Potential Therapeutic Agents for Treating Cancer1620 Words   |  7 Pages I. Introduction 1.1 Background of the Study: Philippine Tea Tree or also known as â€Å"Tsaang-Gubat† is a shrub that grows wild in the tropical climate of the Philippines. This species of medicinal plant is permitted by the Philippine Department of Health-Philippine Institute of Traditional Alternative Health Care (DOH-PITAHC) as one of the scientifically validated plants that flourishes in nature to be used as medicine which is more inexpensive and available than synthetic drugs (Principe Jose,Read MoreHealth and Poverty in FIlipinos1235 Words   |  5 PagesHealth Organization) According to the World Health Organization (WHO), â€Å"Poverty is the main cause of malnutrition because people are not able to eat the right kind of food they need.† Poverty and malnutrition have always had a link especially in the Philippines. A recent report from the Social Weather Stations (SWS) revealed that 52% of Filipinos consider themselves to be poor and 41% of Filipino families consider themselves food poor. It was also reported that the Food Poverty Threshold (FTP) the surveyRead MoreSocial Media Personas vs Real-Life Behavior1519 Words   |  7 Pagessituations where other people expresses their negative stereotypes about their group. In addition, Twitter creates a unique setting, which has no equivalent in the offline world. This highly protected environment affects people in different ways. In some cases, twitter use releases the individual from the â€Å"normative persona mask† they wear in face-to-face interactions and so may help them to explore them selves and experiment with different aspects of their identity (Turkle, 1995). Highly supportive netRead MoreThe Philippine Justice System1070 Words   |  5 PagesThe Philippine Justice System is known to be one of the â€Å"slowest† if not the slowest in the world. Yes, it is embarrassing. But before we dig deeper into that context, let us have a look at the background of the Philippine Justice System first. During the Spanish Regime, there was this so-called â€Å"Royal Audencia†. It consists of the president, four oidores (justices) and a fiscal. Both administrative and judicial functions were exercised by the audencia. In 1861, it became solely a judicial bodyRead MoreCulture affects Domestic Violence Essay857 Words   |  4 Pagesa higher domestic violence rate, such as the Philippines. Culture to me is the way a person acts based on the beliefs that have been taught to a person by their family while growing up. People’s actions today are based on how they were raised. The culture in the Philippines is very different then the culture in America. Women in the Philippine culture are treated very different from the American cultures. The domestic violence rate in the Philippines is becoming a serious problem throughout the

The Definition of Religion Can Be Academically Useful

Many different religious scholars and theorists use some kind of a prehistoric humanity as proof or evidence their works. The primitive is such a central concern for them because of the lack of evidence of prehistoric civilizations. Thus making the prehistoric societies easy models to help prove their beliefs and understandings on religion. In addition to this, another reason as to why prehistoric humanity was so important to religious philosophers was because early theorist did not have the field or study of religion. Early theorists where classified as anthropologists and sociologists in most cases; and thus tended to bring in parts of their study into religion. Anthropologists study prehistoric civilizations, they were very comfortable with that subject, which is why they used it to prove points in their religious models. For example early social anthropologist E.B. Taylor used a concept called â€Å"The savage philosopher† as his form of primitive life. When the savage phi losopher wakes up and he has no idea between being asleep and being awake, he was unaware of what a dream was. However the savage philosopher was quite interested in his environment and the anomalies present in it. However without any form of scientific methods the philosopher could not make sense of the anomalies in his environment. Therefore, the pre-human has to come to a conclusion for the oddity of seeing himself elsewhere and seeing spirits of his dead ancestors. (All occurring in a dream) Thus theShow MoreRelatedCan a Definition of Religion Be Academically Useful? 630 Words   |  3 PagesA definition of Religion is and can be academically useful. It’s the same as with science as it is with religion, the ability to have a definition, creates academic validity for the subject. One has the ability to point to a certain section or a topic of a book and then support themselves with a fundamental definition. Now the problem that arises in religious studies is that the defi nition is not always accurate or consistent. Many different academic scholars and writers have their own beliefs andRead MoreSimilarities In The Opposition. Ideas Do Not Prove Their909 Words   |  4 PagesCraig Martin and anthropologist Clifford Geertz approach analyzing religion with opposing views. Martin dismisses definitions of religion claiming that no definition can encompass the practical use of the word and instead provides a step by step approach to explaining beliefs and actions in the perspective of a methodological atheist. Geertz, however, provides a working definition broken into a five-part model to make it a useful tool. Upon further analysis of these two methods, the once contradictingRead More Ethics and Education Essay925 Words   |  4 Pages as the discipline dealing with what is good and what is bad. Morals are defined, in the same dictionary, as those principles of right and wrong in behavior. For Kozol in The Night Is Dark and I Am Far From Home, ethics an d morals have similar definitions but extend to include a sense of compassion for others. I agree with his argument that the purpose of schooling is to educate an ethical human being: a person who not only lives his life by facts and knowledge but also by ethics and morals. TheRead MoreThe Theory Of Evolution Or Intelligent Design1677 Words   |  7 Pagesreproduce. He took twenty- three years to publish his theory because, as someone who studied both Divinity and Biology at Edinburgh, he was aware of the religious implications. (Charles Darwin, BBC)The shockwaves produced by the publication of his theory can still be felt today, leading to conflict with regards towards whether or not evolution should be taught in school. Currently creationism is not taught in public schools in the United States, but many believe it should be, while others are just as adamantRead MoreSummary Of Giri s Curious Concept Of Giri1234 Words   |  5 PagesJapanese social behavior. To analyze giri Benedict’s work serves as a useful starting point. â€Å"The concept of giri is even now accepted as forming an important part of Japanese social relationships and has been a perpetual theme in a variety of arts† (Yoshida). A general definition would be ‘duty’ or ‘obligation’ which arises from social interaction with another individual, that has a specific repayment amount. This definition however fails to reveal a range of significant nuances. Gimu is specificRead MoreShades Of Black : Diversity1545 Words   |  7 Pagesbegin using the politically acceptable term widely applied today to regard black people; that word is known as Negroes. As different historical events occurred, one being the black power revolution on the 1970’s the experience called for a fresh definition of the term negro. Blacks or Africans in America began to be more conscious of their identity and more aware of the differences separating them. This is the experience that Cross (1971) illustrates and is primarily reference d in his five-stage progressRead MoreEdc1400 Assignment 12201 Words   |  9 PagesWhat is Curriculum? For Curriculum it does not matter the religion or the nationality, children are educated into particular modes which can make sense of their experiences and the environment around them, and also into a set of behavioral expectations, skills and knowledge, which the society requires for its future. A curriculum In practice, though is more than this. it is useful to think of it as being much wider. As a working definition of a curriculum I would say that it is the sum of all theRead MorePeace : The Beauty Of Enlightenment2599 Words   |  11 Pages2016 Peace: The Beauty of Enlightenment. The prologue which is the life of learning in general is basically talking about peace and the goals of higher education. This section is arising the question of what is education? Not in the sense of exact definition but how it affects the individual and society. This question has been asked for centuries, and even in modern times the answer is not obvious. Education has many grey areas when it comes to the question of its effects, long and short term. The authorsRead MoreAfrican Lost Generation Essay3468 Words   |  14 PagesHow useful is the idea of a ‘lost  generation’? The phrase and idea of a lost generation in studies of African youth, has been closely associated with the work of Cruise O’Brien. In 1996, O’Brien identified a generation of young people (loosely defined)[1] who, as a consequence of factors including political unrest, violence and economic collapse leading to the breakdown of social structures, were unable to complete a socially constructed transition from youth to adulthood – therefore remainingRead MoreSuccessful Student or a Competent Learner2527 Words   |  10 Pagestextbooks were Argosy and Field and Stream, whatever newspapers hed find on the bus stop - from the Daily Worker to pornography - conversations with uncles or hobos or businessmen hed meet in a coffee shop, The Old Man and the Sea. With hindsight, I can see that Ted was developing into one of those rough-hewn intellectuals whose sources are a mix of the learned and the apocryphal, whose discussions are both assured and sad. These kind of boys were labeled stupid... The problem with the traditional

Free Journalism Essay Media Audience Free Essays

1.0Introduction and Aims New technologies are a poisoned chalice for newspaper journalists and their audiences: at once equipping journalists with the resources they need to compete in the 21st century but at the same time threatening their very survival and forcing newspaper insiders to contemplate what Robert Rosenthal, the former Managing Editor of the San Francisco Chronicle, called: â€Å"the greatest upheaval our industry and the institution of journalism has ever faced† (Beckett 2008, p.9). We will write a custom essay sample on Free Journalism Essay: Media Audience or any similar topic only for you Order Now I have chosen newspapers as the basis of my inquiry into new technologies because it is a medium which some have observed to be in terminal decline due to flat lining circulations (Organisation for Economic Cooperation and Development 2010), merciless redundancies (Beckett 2008, p.27) and of course the rise of online journalism and new technologies (Bardoel 1999, p.379), one aspect of which is User Generated Content such as Youtube or Twitter where the audience is both a user and a producer of content (Birdsall 2007, p.1284). Web 2.0 technology has forced many commentators to reassess the ways in which both audience and audiences are understood (Nightingale 2011, p.7). We currently live in a time when both print and online newspapers exist side-by-side and in some respects we have our feet in both the last remnants of the industrial wave of technology and what has been identified by some commentators as the â€Å"information society† (Toffler 1980). Two related aspects of the decline of newspapers is the rise of online journalism and the advent of citizen journalism enabled by new technologies and symbolized by the Korean online newspaper OhmyNews. The specific focus of the secondary research and this report is citizen-journalism and User Generated Content (UGC) and their effect on media audience theories with comparison to newspapers and the traditional models of audience research which describe common features: â€Å"vertical, top-down, passive, one-way flow of information† (Birdsall 2007, p.1284). UGC comes in many different forms of course and, although as pointed out above Web 2.0 has forced many commentators to reassess media au dience theory (Nightingale, 2010 p.7), there is a lack of scrutiny of citizen journalism in media audience theories. This report hopes principally to correct some of this imbalance. The aim of this report is consequently to understand whether the traditional understanding of the media audience applies to UGC and online journalism and if not, which theory can best be applied to them without falling foul of â€Å"technological determinism† (Bardoel 1999, p.386). The core structural components of audience theory, adopting the words of Nightingale (2011), can be distilled to firstly the active passive dimension and the micro-macro dimension. Both of these dialectics can explain UGC to a large extent and the work of both Nightingale (2011) and Jenkins (1999) will both be examined to see if new media and UGC can be located within present theories of audiences and indeed whether the term â€Å"audience† is still a useful term: will the death of newspapers also bring about the death of the traditional passive audience (Lievrouw Livingstone, 2006, p.27 Valdivia, 2005, p.353)? 2.0 Context (a) Traditional audience theory and definitions It is Nightingale’s (2011) analysis of the two dimensions of audience theory which is adopted for the purpose of this report and have been described usefully by Littlejohn as firstly a tension between â€Å"the idea that the audience is a mass public versus the idea that it is a small community,† and the tension between â€Å"the idea that the audience is passive versus the belief that it is active† (1996, p.310). This dual framework is a useful starting point for understanding what is now commonly perceived to be the old model and the new interactive world of UGC (Nightingale 2011, p.191). The traditional model is recognized as being one-directional and it is McQuail who produces a classic definition: â€Å"the audience concept implies an attentive, receptive but relatively passive set of listeners or spectators assembled in a more or less public setting† (McQuail, 2010 p.391). When offering a definition for audience theories McQuail puts forward three cr iteria: people, medium or channel, the content of the message(s) and time (Ibid). McQuail himself concedes, however, that Nightingale’s definition is best suited to the new media environment and implicitly acknowledges that his own definition is becoming redundant in the face of diversity. Nightingale’s definition runs as follows and embraces audience interactions: â€Å"Audience as ‘the people assembled’†¦audience as the ‘people addressed’†¦audience as ‘happening’†¦audience as ‘hearing or audition’†. (Quoted from MacQuail 2011, p.399). (b) UGC and the decline of newspapers: According to Allan (2006) it was a speech made by media mogul Rupert Murdoch in 2005 which heralded the death of the newspaper, at least in its paper and ink format, in the irresistible current of new technology. As noted above there are many explanations for the demise of the print newspaper but chief among them are flat lining circulations (Organisation for Economic Cooperation and Development 2010), merciless redundancies (Beckett 2008, p.27) and of course the rise of online journalism and new technologies (Bardoel 1999, p.379). User Generated Content (UGC) has, in the opinion of some, shifted the balance of power between consumer and the media by enabling the public to become more intimately involved with the process of deciding the content of news (Kucuka Krishnamurthy 2007). According to Redden Witschge (2011) however, there has been no such fundamental rebalancing to the consumer or even to the audience as ultimately it is the editor and the journalist who retains control. T his approach is echoed by the experience of OhmyNews in citizen journalism where editorial control is retained (Kim and Hamilton 2006 p. 542). According to Bevans (2008), UGC is any news related material produced by the public via the internet. UGC has enabled a very radical form of reporting to flourish: citizen journalism. This is a very new concept and as such there is a lack of analysis but the term first surfaced during the Indonesian tsunami and has grown rapidly ever since. Guardian blogger Neil Mcintosh saw this as a pivotal moment: â€Å"†¦ for those watching this small, comparatively insignificant world of media, this may also be remembered as a time when citizen reporting, through the force of its huge army of volunteers and their simple type and publish weblog mechanisms, finally found its voice, and delivered in a way the established media simply could not.† (Guardian Unlimited News Blog, 4 January 2005). 3.0 Methodology I have focused on existing research and scholarship for this report and have drawn sources from the leading theorists in media audiences as well as those commentators who described the death of print newspapers and the advent of UGC and citizen journalism. I have drawn the sources widely from books, journals and websites. I chose this methodology because I felt that small-scale empirical research would be unsatisfactory in firstly giving any kind of indication of whether or not present theories of audiences can be applied to UGC which is absolutely crucial to the focus of this work. The conceptual difficulties behind adopting any kind of surveys or any kind of qualitative research would be manifest and would have to be conducted on a much larger scale than a report of 2,000 words can allow. Furthermore this particular issue is one which can only be understood with a comprehensive look at past scholarship on media audiences. As pointed out above many commentators shy away from techno logical determinism in hailing a new epoch and so try to explain UGC in terms of existing audience theory. How to cite Free Journalism Essay: Media Audience, Essay examples

Genetically Modified Crop Plants free essay sample

Genetically modified crop plants are crop plants that genetic characteristics have been altered using the techniques of genetic engineering (The American Heritage ® Science Dictionary). Genetically modified crop plants accomplishes guaranteeing plenty food supply for the growing population (Whitman, 2000). The first step of genetically modifying a crop is mapping. Mapping is when scientists finds and separate the gene with the preferred genetic characteristics. PCR is the next step when genetically modifying a crop. PCR is when the scientist makes plenty copies of the separated gene (Bionet, 2002). Using a piece of plant tissue, the scientist inserts the wanted genes into the plant’s own genes. The genes can be transferred in three different ways; (1) a gene canon, (2) a soil bacteria, or (3) a material named protoplast (Bionet, 2002). The name for the process of gene insertion is â€Å"transformation†. Now that the genes have been transfer the scientist makes a new crop plant out of the genetically modified plant tissue. We will write a custom essay sample on Genetically Modified Crop Plants or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The scientist checks the transferred gene functions and if the gene shows up in the plant’s progeny (Bionet, 2002). There are many social and ethical issues when it comes to genetically modifying crops. Ethical issues are based off three principles and they are general welfare, people’s rights, and justice. Some people see genetically modified crops as unnatural and disprove of their development (Nuffield Council on Bioethics). Others say it’s unethical to make nature an industrialized type thing because it’s just wrong. The effect GMO’s (genetically modified organism) have on the environment is another ethical concern (Nuffield Council on Bioethics). The ethical debate is that GMO’s are damaging the environment; however others argue that â€Å"†¦genetically modifying technology a new tool which plant breeders are using to achieve their breeding goals more accurately and rapidly (Nuffield Council on Bioethics). † Several of the genetically modified crops under development will change the way crops are managed on the farm. There may be benefits to the environment and wildlife but there may also be risks (Nuffield Council on Bioethics). These are more ethical issues that concern the people of society. Genetically modified (GM) crops on one side have been hailed as the solution to world hunger and have been criticized as environmentally dangerous, playing God and â€Å"illegitimately crossing species boundaries (Koole). †Ã¢â‚¬  equal. The common fear among GM technology is that the gene pool could be harmed by reducing genetic diversity (Koole). Social implication comes in when the issue of world hunger is a concern. Socially, genetically modifying crops world be the solution to the possible problem of starvation. â€Å"The question of whether GM crops can be a means to prevent the starvation of children is evident† (Koole). That’s how genetically modified crop plants effect the world, and it’s mostly in a chaos type of manner. The benefits of genetically modified foods are pest resistance, herbicide tolerance, disease resistance, cold tolerance, and drought tolerance (Whitman, 2000). Instead of farmers losing money because pest eating up their crops, GM crops is the solution to that problem because they are pest resistance. Crop plants genetically-engineered to be resistant to one powerful herbicide could help avoid environmental damage by reducing the amount of herbicides needed (Whitman, 2000). There are many viruses that attack crop plants; therefore, plant biologists are working to create plants with genetically-engineered resistance the various diseases out. Unanticipated cold can wipe out sensitive seedlings. â€Å"An antifreeze gene from cold water fish has been introduced into plants such as tobacco and potato† (Whitman, 2000). With this antifreeze gene, these plants are capable to withstand through cold temperatures that usually would destroy unmodified seedlings. Creating plants that can endure long periods of drought or high salt content in soil and groundwater will help out people to grow crops in previously harsh farming places. The risk of Gm plants falls under to categories; they are environmental hazards and human health risks. The risk of GM crops are unintended harm to other organisms, reduced effectiveness of pesticides, gene transfer to non-target species, allergenicity, and the unknown effects on human health (Whitman, 2000). â€Å"Last year a laboratory study was published in Nature showing that pollen from B. . corn caused high mortality rates in monarch butterfly caterpillars. Monarch caterpillars consume milkweed plants, not corn, but the fear is that if pollen from B. t. corn is blown by the wind onto milkweed plants in neighboring fields, the caterpillars could eat the pollen and perish. (Whitman, 2000). † This concerned many scientists; however, it is very hard to predict how Gm crops will affect other organisms. When it comes to reducing the effectiveness of pesticides, many people are uneasy about insects becoming resistant to B. t. r other crops that have been genetically-modified to generate their own pesticides (Whitman, 2000). â€Å"Another concern is that crop plants engineered for herbicide tolerance and weeds will cross-breed, resulting in the transfer of the herbicide resistance genes from the crops into the weeds† (Whitman, 2000). This will result in â€Å"super weeds† that can’t be controlled. When it comes to human health risk, allergenicity is another problem that comes along with GM crops. â€Å"Many children in the US and Europe have grown life-threatening allergies to peanuts and other foods† (Whitman, 2000). There is a chance that launching a gene into a plant may cause an allergic reaction in prone individuals. There is a rising worry that introducing unfamiliar genes into food plants may have an unexpected and negative impact on human health. I personally feel like the traditional way of farming and genetically modifying crop plants are very similar. There’s only a little different in genetic modification and traditional processing. Genetic modification is a more clear-cut method, where one can be accurate in transferring the most wanted characteristics. In traditional processing the farmer cannot steer clear of the possibility that other characteristics may also be transferred (Bionet, 2002). Because of the growing population, we should go with the fastest method and that is GM crops. In conclusion, genetically-modified foods may be an opportunity to solve many of the worlds hunger and starvation problems, and to help shelter and maintain the environment by increasing yield and reducing dependence upon substance pesticides and herbicides. However, there are many tests ahead for governments, particularly in the areas of safety testing, instruction, worldwide guiding principles and food classification (Whitman, 2000). Many people feel that genetic engineering is the unavoidable wave of the future and that we cannot afford to ignore a technology that has such massive possible benefits. However, we must progress with warning to keep away from causing unplanned damage to human health and the environment as a result of our interest for this potent technology,

Sustainability Reporting in 21st Century Australian

Executive Summary Sustainability reporting is a concept that organizations are finding hard to ignore. Stakeholders in contemporary world are able to legitimize activities and operations of an organization based on how well the organization performs with regard to social, economic, and environment aspects, which constitute sustainable development.Advertising We will write a custom report sample on Sustainability Reporting in 21st Century: Australian specifically for you for only $16.05 $11/page Learn More Australia, as a country impacted by global forces, cannot be isolated from this new developments taking place and as a result, the country’s performance of many organizations is going to be benchmarked on sustainability reporting. What therefore this means is that, Australia needs to adopt and implement the most appropriate global standardized tools for her sustainability reporting needs. This report finds out that adoption of GRI is critical and beneficial for sustainability of Australia organizations. Introduction The nature of doing business has been undergoing transformation in the last few decades and today, stakeholders are demanding that organizations should reveal their business activity performances (Perego, 2009). Contemporary organizations under the influence of stakeholders are finding it necessary to pay attention to sustainability performance of organizations’ activities with regard to economic, social and environment aspects (Kolk, 2006). This is being reflected in the changing nature of organizations’ strategies, operational activities, and public disclosure, which are becoming necessary and common. Therefore, sustainability reporting (SR) is becoming a norm among organizations in and outside Australia, and according to Hubbard (2011), SR involves â€Å"reporting aspects of organization’s environmental and social as well as economic aspects of an organization’s performance† (p.824).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Sustainability reporting reasons The first reason has to do with market mechanisms whereby, market drivers have resulted into growth of numerous ethical, social, and environmental investment funds, which in turn have influenced the necessity for sustainability disclosures (Vormedal and Ruud 2009). Social drivers have also become part of reasons for the growth of sustainability reporting. According to Solomon and Lewis (2002), organizations are becoming more obliged to disclose information regarding their social, environmental, and ethical performance as required by stakeholders (Vormedal and Ruud, 2009). Legitimacy theory posits that, organizations have to legitimize their behavior and at same time justify their activities, which therefore makes sustainability reporting to be the avenue to obtain ‘social license’ of ope ration and at same time, establish good reputation for the organization (Ortas and Moneva, 2011). Political and regulatory drivers are also contributing to the growth of sustainability reporting as great emphasis of political agenda centers on social and corporate responsibility of organizations (Ortas and Moneva 2011). The take on this is that, political policies and legislations may influence the need for organizations to have sound and functional SR practices. The last reason for growth of SR has to do with emergence of global standard-setting institutions, which in one way or the other are becoming avenues setting standards for organizations to comply with in regard to environmental, social, and economic sustainability reporting (Vormedal and Ruud, 2009). Such organizations include the Global Reporting Initiative (GRI). Sustainability reporting features based on the GRI The first feature of GRI is ingrained in the aspect of globalization with regard to corporate activities (Gera ghty, n.d). GRI reflects or constitutes a globally applicable standard that has been developed to suit diverse sustainability reporting needs of different organizations. GRI has come out as an innovative instrument that has input of business community, civil society, and other stakeholders with interest in sustainability reporting (Ortas and Moneva, 2011). In this purview, GRI in use today is seen to be more accountable in fulfilling economic, social, and environmental reporting needs of organization (Ortas and Moneva, 2011).Advertising We will write a custom report sample on Sustainability Reporting in 21st Century: Australian specifically for you for only $16.05 $11/page Learn More The second feature of GRI is that, GRI reflects and influences sustainability activities through dialogue with stakeholders and subsequent communication of the impacts. GRI has been designed in such a way that, as a global instrument, it possesses the capability to enhance reliability in sustainability reporting and this has led to affected stakeholders to continuously improve their decisions (Geraghty, n.d). The third feature has to do with GRI having common language for sustainability reporting, which enhances eco-efficiency production systems that also promote sustainable development (Geraghty, n.d). This feature has led to the instrument to become applicable universally in many organizations. Sustainability reporting implementation based on the GRI The first step of GRI is to conduct sustainability reporting that has and involves complete inclusion of stakeholders. Inclusion of stakeholders is crucial to ensure that the reliability and viability of SR is not compromised (Ortas and Moneva, 2011). The next step involves adopting a balanced global process, whereby, GRI advocates for adoption of standardized and global acceptable processes in conducting SR. This has been the area of focus and it can be linked to the growing need of global adoption of sustainable development practices (Ortas and Moneva 2011). The third process involves adopting and using full and relevant communication technologies. As the world changes and the issues of corporate sustainability reporting become critical, there is need for organizations to utilize sophisticated communication technologies that have been made possible with emergence of information technology (Global Reporting Initiative, 2001). The next process involves enhancing transparency, whereby, disclosure of information should be evaluated within the precepts of impact it will have, and such information should enable stakeholders to make the right decisions (Global Reporting Initiative, 2001).Advertising Looking for report on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More On overall, transparency is such important in that processes, procedures, and assumptions used to prepare the disclosures should be known by stakeholders. The last step involves accuracy, timeliness, and efficiency and reliability reporting of SR. In essence, SR should be made to stakeholders on time, when it is accurate and reliable and in this way, efficient application of such SR is vital to the growth of the organization (Global Reporting Initiative, 2001). Recommendation In essence, reporting positive aspects of the organization with regard to sustainability have suffocated and limited attempts, which in turn affect the functionability of sustainable development goals and objectives. Sustainability reporting, as it appears now, only dwells on the ‘clean sheet’ aspect of the organization as far as reporting of social, environment, and economic activities of the organization are concerned. The negative aspects rarely come out and as a result, the stakeholders only co nsume the skewed part of sustainable concept aspect. There should be the establishment of a global mechanism that has ability to capture organization’s positive and negative aspects of sustainability, which in turn should be translated and included in sustainability reporting. This will provide an opportune moment for stakeholders to have a broad outlook at the performance of the organization and from this, they would be able to formulate and suggest the best ways sustainable development can be achieved. Reference List Geraghty, L., N.d. Sustainability reporting-measure to manage, manage to change. Sydney: Focal Point Australia. Global Reporting Initiative. 2001. Sustainability reporting guidelines. GRI Publishing. Web. Web. Hubbard, G., 2011. The quality of the sustainability reports of large international companies: An analysis. International Journal of Management, 28(3). Kolk, A., 2008. Sustainability, accountability, and corporate governance: Exploring multinationals repo rting practices. Business Strategy and Environment, 17(1); 1-15. Ortas, E., Moneva, J.M., 2011. Original and development of sustainability reporting: Analysis of the Latin America context. Journal of Globalization, Competitiveness and Governability, 5(2); 16-37. Perego, P., 2009. Causes and consequences of choosing different assurance providers: An international study of sustainability reporting. International Journal of Management, 26(3); 412-425. Vormedal, I., Ruud, A., 2009. Sustainability reporting in Norway-An assessment of performance in the context of legal demands and socio-political drivers. Business Strategy and Environment, 18(4); 207-222. This report on Sustainability Reporting in 21st Century: Australian was written and submitted by user Giovani I. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Julia Donaldsons The Gruffalo Picture Book Review

Julia Donaldson's 'The Gruffalo' Picture Book Review Its not surprising that The Gruffalo, first published in 1999, continues to be a popular read aloud. The author, Julia Donaldson, has written a good story with such strong rhythm and rhyme that it just begs to be read aloud. The illustrations by Axel Scheffler are filled with bold color, detail and appealing characters. Summary The Gruffalo is the story of a clever mouse, three large animals that want to eat him and an imaginary monster, a Gruffalo, who turns out to be only too real. Whats a mouse to do when on a walk in the deep dark wood, he is confronted first by a fox, then by an owl and, finally, by a snake, all of whom seem to be intent on inviting him for a meal, with the mouse as the main dish? The mouse tells each of them that he is on his way to a feast with a Gruffalo. The mouses description of the fierce Gruffalo  who would want to eat them scares the fox, the owl, and the snake away. Each time he scares one of the animals away, the mouse says, Doesnt he know? Theres no such thing as a Gruffalo! Imagine the mouses surprise when the monster of his imagination appears right before him in the woods and says, Youll taste good on a slice of bread! The clever mouse comes up with a strategy to convince the Gruffalo that he (the mouse) is the scariest creature in this deep dark wood. How the mouse fools the Gruffalo after fooling the fox, the owl and the snake makes a very satisfying story. A Good Book to Read Aloud Besides the rhythm and the rhyme, some of the other things that make The Gruffalo a good book for reading aloud to young children are the repetitions which encourage children to chime in. Also, the story arc, with the first half of the story about the mouse fooling the fox, then the owl, then the snake with tales of the imaginary Gruffalo and the second half of the story when the mouse misleads the real Gruffalo with the unsuspecting help of the snake, the owl, and the fox. Kids also like the fact that the 1-2-3 order of the mouses meeting the fox, the owl, and the snake becomes a 3-2-1 order as the mouse walks back to the edge of the woods, followed by the Gruffalo. The Author Julia Donaldson grew up in London and attended Bristol University where she studied Drama and French. Before writing childrens books, she was a teacher, a songwriter,  and a street theater performer. In June 2011, Julia Donaldson  was named the 2011-2013 Waterstones Childrens Laureate in the UK. According to the 6/7/11 announcement, The role of the Childrens Laureate is awarded once every two years to an eminent writer or illustrator of childrens books to celebrate outstanding achievement in their field. Donaldson has written more than 120 books and plays for kids and teens. The Gruffalo, one of Julia Donaldsons first childrens books, is also one of her most popular childrens picture books. Others include  Room on the Broom, Stick Man, The Snail and the Whale and What the Ladybird Heard. The Illustrator Axel Scheffler was born in Germany and attended the University of Hamburg but left there to move to England where he studied illustration and earned a degree at the Bath Academy of Art. Axel Scheffler has illustrated some Julia Donaldsons books in addition to The Gruffalo. They include  Room on the Broom, The Snail and the Whale, Stick Man and Zog. Book and Animation Awards Among the awards the creators of The Gruffalo picture book have been honored with are the 1999 Smarties Gold Medal Award for picture books and the 2000 Blue Peter Award for The Best Book to Read Aloud. The animated version of The Gruffalo, which is available on DVD, was nominated for both an Oscar and a British Academy of Film and Television Arts (BAFTA) award  and won the audience award at the Canadian Film Centres Worldwide Short Film Festival. Delight Your Child With a Story Sack If your child loves The Gruffalo, youll want to create a story sack for of crafts and related items. These can include other books by Julia Donaldson about the Gruffalo; mouse, owl, snake and fox crafts; a monster craft and more. Review and Recommendation The story of the clever mouse and the Gruffalo is one that children ages 3 to 6 love hearing again and again. The rhythm and rhyme of Julia Donaldsons story, along with the strong story arc, make The Gruffalo an excellent read aloud. Children quickly learn to help the reader tell the story, and that adds to the fun for all. The dramatic illustrations by Axel Scheffler, with their bold colors and appealing characters, from the little mouse to the colossal Gruffalo, add significantly to the books appeal. (Dial Books for Young Readers, A Division of Penguin Putnam Inc., 1999. ISBN: 9780803731097) Sources: Childrens Laureate siteJulia Donaldson siteChildrens Book Illustration: Axel Scheffler, The Hollywood Reporter

Globalization and Mass Media Essay Example | Topics and Well Written Essays - 1000 words

Globalization and Mass Media - Essay Example The concept of 'Third World' has been replaced by the term 'developing economies', as underscored in this era of globalization. The other side of the coin reveals that institutions such as the IMF showed false hopes to the LDCs (least developing countries), resulting in major crises and disasters (Journal of Libertarian Studies, 2004). James Mittelman in the 'Manifestations of Globalizationargued that globalization was integrally linked to 'multiple levels of analysis: economics, politics and ideology.' The predominance of a few satellite channels over others in international communication, have brought in this concept of 'cultural imperialism'. An aspect of globalization, cultural imperialism is a new form of traditional colonial domination. The fast developing cultural relations between the European nations and the small nation states in the late 19th and early 20th centuries made Pyenson coin the term 'cultural imperialism, which has been used scholars and historians today to describe this era of globalization. Here we argue about the definition of cult... Easy access to information, goods and services has brought the nations under one umbrella. Reazul Haque opined that international channels such as Cable News Network (CNN), British Broadcasting Corporation (BBC) and Music Television (MTV) enjoy the highest viewership. The Internet or the New Media has made information readily available to people all over the world. (Asiatic Society of Bangladesh, 2006) It was the colonial masters, who first practiced social propaganda technology from their home countries through the vehicle of mass media. There was always a tendency to make the subservient to the former imperialist powers. The big superpowers, notably USA dominated the political scene through the tool of media and communication. Schiller affirmed in his book Culture, Inc, that the media has by and large contributed to chronicle the surge of America as a corporate power and also helped in strengthening its ideological base worldwide. (Schiller, 9)Hamelink, referred to cultural imperialism as 'cultural synchronization'. By this, he meant that a particular cultural development in a developed country is immediately passed on to the receiving country through the mode of communication. He spoke about those millions of people, 'who watched foreign television programs, used the international telephone lines and mailing systems, buy recorded music and read the international news. CNN news casts, Madonna, Rupert Murdoch's empire, satellite telephony or transborder data flows, all touch upon people's daily lives around the world'. (Hamelink, 1) John Tomlinson in his book Cultural Imperialism, in chapter entitled 'Media Imperialism', contended that 'to understand the notion of cultural imperialism, we